branding

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  • branding

    • 21.

      Web 2.0 What is it and Why Should I be Worried?


      by Horatio Farquaar - 2006-12-30
      A lot of coverage has been given to the new breed of websites or 'Web 2.0' as it has been imaginatively dubbed, entering the public conscience. With Google paying handsomely for youtube and Rupert Mur...
    • 22.

      Graphic Design Niches - Finding a Narrow But Deep Client Base:


      by Horatio Farquaar - 2006-12-30
      With so many graphic designers, website designers and logo designers competing in the field, it is more important than ever to specialise in a particular area and be top rather than covering all bases...
    • 23.

      Get your Website to the Top of Google and Stay There:


      by Horatio Farquaar - 2006-12-30
      Your Website may be the slickest, most jaw-dropping beautiful creation known to man but its nothing if it isn't showing on the first page of google search results for your chosen speciality subject. O...
    • 24.

      Logo Designers - the 5 Point Plan to Designing a Stunning Logo


      by Horatio Farquaar - 2006-12-30
      If we had a dollar every time somebody gave us their opinions on what makes a great logo we'd be able to at least buy a round or two round The Porter during happy hour (providing they'd allow payment ...
    • 25.

      Marketing Your Book with a Blog: 10 Tips to Attract more Buyers


      by Patsi Krakoff, Psy. D. - 2007-01-04
      Books and blogs seem to go together like butter and toast. It doesn't matter whether you use your blog to develop content for your book, or you create the blog for marketing the already finished book....
    • 26.

      The Innovation Journey-A Roadmap


      by Barry Seelig - 2007-01-05
      As with any journey it is always a good plan to get directions and know where you are going before you start. This ensures you of knowing the fastest route and revealing where the roadblocks may be.Th...
    • 27.

      Save Time Writing Branded Materials With A Content Blocks Document


      by V. Karen Miller - 2007-01-05
      Recently we helped a small business owner re-write his marketing and business plans. The owner was grateful for the new copy, but expressed a concern that he may have issues writing copy for marketing...
    • 28.

      Innovation - Gaining Consumer Acceptance


      by Barry Seelig - 2007-01-05
      Consumer product innovation can be either functional or emotional. It can be generated by original research or come from an idea that has been around a long time; can be implemented behind the scenes...
    • 29.

      Cultivating An Image Of Success


      by Joe Love - 2007-01-06
      Style, poise and flair are qualities that are difficult to define, but easy to spot. Everyone knows someone who is graced with them, and, chances are, that person is at or on the way to the top of his...
    • 30.

      How to Format and Optimize your Branding Website


      by Matt Bacak - 2007-01-11
      While it is true that your squeeze page is critical to generating leads, it is also important to correctly set up and optimize your branding website. What exactly should you put on your branding w...