branding

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    • branding

    • 331.

      The Branding Agency Profile


      by Scott White - 2008-09-02
      So you are looking for just the right branding agency? The trick is to understand what branding is and how it will work for your business first. Branding is not a logo, ad, direct mail piece or websi...
    • 332.

      Marketing, Branding for Small Business: How to Avoid Being Swindled by Bad "Brand Awareness" Campaigns that Ar


      by KATIE LANGSTON - 2008-09-02
      The other day, I had a consultation with a chiropractor who had just spent thousands of dollars on "branding." Gorgeous logo. Snappy website. Beautiful, glossy brochures. And not a damn th...
    • 333.

      What's Wrong With E-commerce Websites?


      by Jerry Bader - 2008-09-04
      What is going on with e-commerce websites? It appears that online entrepreneurs spend so much time worrying about website traffic that they ignore the customers who actually want to buy something. R...
    • 334.

      Marketing Tips the Secret Your Marketing Professional Won't Tell You


      by Kim Clark - 2008-09-10
      Hire a highly qualified advertising and marketing professional and you probably won't find yourself learning about signage.  You'll probably hear about newspaper ads and TV or radio spots that many ...
    • 335.

      Branding is Like a Fairy Tale..


      by Erin Ferree - 2008-09-14
      "Once upon a time, in a land far away, there was a little girl who wore a red hood everywhere she went.One day, her mother sent her to her grandmother's house in the next village, with some goodies i...
    • 336.

      Designing Temporary Materials to Get You Through A Branding Emergency


      by Erin Ferree - 2008-09-16
      Raise your hand if you've ever "fixed" something important with duct tape. Come on, you know who you are.I'll admit it-I know I'm guilty. In college, during a particularly low-income quarter, I ...
    • 337.

      The 6 Jobs of Your Logo's Icon


      by Erin Ferree - 2008-09-16
      Many entrepreneurs think that the icon for their logo should be a picture that appeals to them personally. They go into the logo design process looking to create an icon with personal symbolic meanin...
    • 338.

      The 4 Jobs of Your Logo Font


      by Erin Ferree - 2008-09-18
      Many entrepreneurs think that the font for their business name is like a trophy wife?just there to look pretty, all perfect hair and manicure. So, they try to find a font that looks cool, often witho...
    • 339.

      Branding - How To Succeed


      by peter radford - 2008-09-19
      OverviewThe application of marketing methods in respect of a particular product, range of products, or a specific brand is commonly referred to as Brand management. Its role is to increase the product...
    • 340.

      Funny Is Money! How Adding Humor To Your Advertising Will Have You Laughing All The Way To The Bank!


      by David Samson - 2008-09-19
      In today's tightly competitive market, having buyers take action has never been tougher. Like a knife through butter, your message must cut through all the media clutter. What's required is an edge --...