Adolf A Agbormbai, Ph.D

A A Agbormbai is the editor and webmaster of the world's most recent personal and professional problem solving site (http://www.triplacc.com/) - a web site that fills a yawning gap on the Web. He has a PhD from Imperial College London and enjoys an interdisciplinary upbringing having worked or studied in aerospace engineering, information systems development, and management.

Abstract

This article introduces the world's most recent personal and professional problem solving site, describing the motivations for the site, its target customer and target niche markets, its unique selling propositions, and its product offerings, all against the backdrop of its competitive environment. The assessment leads one to conclude that the site is a major contribution to the Internet, as it fills a yawning gap on the Net. It is therefore normal to expect a high level of performance from it.

Introduction

The aim of this article is to introduce to the world its most recent personal and professional problem solving site (http://www.triplacc.com/), and to assess the site against its competition. This article is directed at a reader who may have a personal or professional problem bogging her and is looking for a way out of her predicament.

It is a common fact of life that we all have problems and that all too often we are frustrated and we tend to lash out because of our inability to find accessible and reliable information about our problems. The world's most recent personal and professional problem solving site (http://www.triplacc.com/) fills this need, as our pragmatic friend for solving our personal or professional problems.

Whilst problem solving is a topic that has received considerable intellectual attention, as evidenced by Wikipedia's entry (http://en.wikipedia.org/wiki/Problem_solving) on this topic, most of the discussion has focused on the analytical structure and history of problem solving without really covering what the daily person needs to solve his or her problem. This absence of a pragmatic and meaningful approach to problem solving is what the world's most recent personal and professional problem solving site (http://www.triplacc.com/) addresses.

To be of the greatest use to people a problem solving web site must combine pragmatic discussions of their personal and professional problems with merchant products that provide more detailed information. Typically, the web site will provide free information in the form of news, articles, and advice, which direct the visitor on what to do to solve her problems. Complementing this, the web site must also provide merchant products which discuss in detail how the visitor can go about resolving her problem. This means that the most effective, visitor-oriented problem-solving site will be an information-packed commercial site - and so is the world's most recent personal and professional problem solving site (http://www.triplacc.com/).

One problem solving site that makes a good attempt at addressing people's problems in pragmatic terms is MindTools (http://www.mindtools.com/). It is a professional development site with excellent content on self-help and professional problem solving. However, its problem solving presentation is technical and is intended for business professionals only. The site can be summed up as an elaborate self-improvement and managerial problem solving site. The reason why this site is worth mentioning is that it provides complementary content to the world's most recent personal and professional problem solving site (http://www.triplacc.com/).

The approach that we have adopted below to elucidate the offerings of the world's most recent personal and professional problem solving site (http://www.triplacc.com/) is to describe our motivations for developing the site, to summarise existing web site offerings on problem solving, to describe our target customer profile, to highlight the unique selling points of the site, to outline the target market segments of the site, and to summarise the site's product offerings.

Motivations

The main motivations for developing this site come from:

1. The need to fulfil the webmaster's quest for an avenue to exercise his life's philosophy, which is centred on interdisciplinary problem solving as a means of advancing humanity and fostering its personal, professional, and intellectual development.

2. The need to fulfil the webmaster's drive for taking on intellectual changes, conquering complexity, and achieving continuous intellectual development.

3. The webmaster's need for financial self-sufficiency while advancing his life's goals.

4. The lack of real competition in the niche area of accessible, reliable, and visitor-oriented content on personal and professional problem solving.

5. The customer's need for a one-stop information hub from which to address her personal and professional problems.

Competitive Offerings

These are reviewed under three separate headings: general problem solving, personal problem solving, and professional problem solving.

General Problem Solving

Wikipedia (http://en.wikipedia.org/wiki/Problem_solving) has provided a brief intellectual account of the history and structure of problem solving. This is a free online encyclopaedia that has good introductory definitions and content on various academic topics. Its main weakness is that its presentation satisfies only an academic curiosity, with little pragmatic analysis of the topic. The writing style is heavily academic and as such is not amenable to a wide audience. It does not teach problem solving skills, but merely describes the nature or structure of problems.

The Free Management Library (http://www.managementhelp.org/prsn_prd/prob_slv.htm) adopts a pragmatic approach to problem solving and recommends good practical books on the topic. Its main weakness is that it offers limited scope, covering only managerial problem solving.

The RHL School (http://www.rhlschool.com/math.htm) provides Mathematics resources for teaching school Mathematics. However, that is all it does. It has limited scope, dealing only with mathematics problem solving, and for school kids only.

MindTools (http://www.mindtools.com/pages/main/newMN_TMC.htm) offers excellent tools for business problem solving. The tools are actually specific techniques or methods for business / managerial problem solving. Its weaknesses are that the content is technical and that it is intended for business professionals only.

Thoughts on Problem Solving (http://www.engin.umich.edu/~problemsolving/) offers a simple and practical account of problem types and problem solving. It covers a broad range of problem types, but does not address the daily needs of individuals. It also treats problem solving in a general way.

The Mathematical Association of Victoria (http://www.mav.vic.edu.au/PSTC/) describes a range of resources on Math problem solving, but covers only Math.

Personal Problem Solving

Web4Health (http://web4health.info/en/answers/psy-problem-solving.htm) is a health and psychology problem solving site. It is oriented towards personal health problems, and its weakness is that it covers only health.

Wikipedia (http://en.wikipedia.org/wiki/Problem_solving) provides some content on personal problem solving under its general problem solving entry, but again the style is heavily academic and therefore is not amenable to a wide audience. It does not teach problem solving skills, but merely describes the nature or structure of problems.

Professional Problem Solving

MindTools (http://www.mindtools.com/) is an excellent professional development site with excellent content on self-help and professional problem solving. However, its problem solving component is technical and is intended for business professionals only. It is an elaborate self-improvement and managerial problem solving site.

Free Management Library (http://www.managementhelp.org/prsn_prd/prsn_prd.htm) offers a pragmatic approach to professional problem solving plus recommended practical books. However, it covers only managerial problem solving.

Customer Profile

It is important to be very clear on what type of visitor a web site addresses, and here we describe the target visitor characteristics of the world's most recent personal and professional problem solving site (http://www.triplacc.com/). We have designed this site to meet the needs of a specific type of visitors, who have a personal or professional problem bogging them. The site is designed for both males and females, even though it is often convenient to refer to just one sex when writing.

We have designed this site for the visitor who uses search engines to research information about her personal or professional problem, with the intention of finding solutions to it. Such a visitor is serious about solving her problem and is therefore willing to buy products that help her achieve her mission, provided that she can find reliable and honest information about relevant products so that she can make an informed decision about which products to acquire. This information will help her to apply her finances economically, and hence avoid wasting money.

The visitor will also want a money-back guarantee so that if a product does not live up to expectations or if she were misled into buying a product she can get a refund. Such a guarantee absolves her of all purchase risks.

The visitor is intelligent (without necessarily being a genius), educated (without necessarily being a PhD), computer literate (without necessarily being a computer guru), and money-minded (without necessarily being a freebie hunter or an unemployed person). This of course does not mean that freebie hunters or unemployed persons cannot gain a thing from the site. To the contrary, there is a great deal of free information on the site. Just that it is hard to see how anyone can gain the full benefits of the site without buying products.

The visitor wants high quality information products (usually in digital form) and wants to pay the cheapest price for these (without paying so much emphasis on price that she compromises quality). The visitor also wants free bonus offers that are attached to the purchased goods.

The visitor's problem is not life critical, so that she can afford to investigate her problem and educate herself about it before seeking help from a consultant, if necessary.

As such the visitor is self-reliant and can cope on her own by reading, digesting, and applying advice about her problem until she solves it or discovers that she needs help from a professional, at which point her acquired knowledge will help her to reduce her consulting fees. As a result of the knowledge gained, the visitor will be able to assess consultants in order to avoid incompetent or fraudulent ones.

Unique Selling Points

The world's most recent personal and professional problem solving site (http://www.triplacc.com/) offers many unique selling features. Here are its USPs.

Webmaster's Commentaries

Preceding each product listing, the webmaster includes commentaries in italics describing the visitor's prospects in using the product. Every product has been investigated as being among the most popular products in the market for the particular need. They are the most popular products because they enjoy great reviews from independent authoritative specialist-sites, and these drive the high levels of sales. Although the products are all of a high standing it is nevertheless easy for the unique points of these products to be suffocated by all the sales hype on sales pages. So a major function of the webmaster's commentaries is to highlight the unique offering of each product.

Visitor's Privacy

All necessary steps have been taken to protect the visitor's privacy. The world's most recent personal and professional problem solving site (http://www.triplacc.com/) is hosted by a secure hosting company and the visitor's data is stored in secure servers, from where it is accessible to the visitor and to us only. We can only access the visitor's non-payment data - only the data that she enters on our web form or pop up window for email campaigns. No third party has access to the visitor's data - the world's most recent personal and professional problem solving site (http://www.triplacc.com/) is not a list business and does not therefore sell the visitor's data to third parties.

We cannot access the visitor's credit or debit card data. Their credit or debit card details are handled by a separate secure payment processing company.

Our Customer Service

Our customer service is as good as you can find on the Net, and to meet the visitor's varying needs we have multiple levels for dealing with the visitor's complaints. There's us, Clickbank, PayPal or other payment processing company, and our merchants. These various levels put together mean that a visitor cannot go unsatisfied when she has a query.

When a visitor makes a purchase she will receive an email receipt from PayPal or other payment processing company and from Clickbank. These receipts contain important information for dealing with any queries the visitor may have regarding her purchase. She must study these receipts carefully and keep them safe. They contain information about the merchant or supplier of her purchased product.

Normally, when PayPal or other payment processing company collects a visitor's money it redirects the visitor immediately to the merchant site where she can download her product. This redirection will fail if the merchant site has maintenance problems. In that case the visitor will need to use the email address of the merchant (obtainable from her receipts) to inform him to send the product to her by mail.

In general, she will find that her query will be resolved quickest if she directs them first to Clickbank or her merchant. Our role is as affiliate marketers; therefore, if she directs queries to us first she will find that in most cases we shall simply redirect her to Clickbank or to her merchant. And if we are overloaded with complaints this may take a couple of days, so she would be wise to save herself the time and consequent frustration.

Classy Site

The world's most recent personal and professional problem solving site (http://www.triplacc.com/) is a visitor-oriented, potentially high performing content site designed following the eye-opening analysis and recommendations of Ken Evoy of SiteSell.com. As a content site, it is visitor-oriented, satisfying the information research needs of visitors who make searches by keywords. A content site such as this pre-sells rather than sells, the latter being the focus of sales sites (such as the sales pages that a visitor encounters when she clicks through on the product links of the world's most recent personal and professional problem solving site (http://www.triplacc.com/) in order to investigate a product or to purchase it).

Digital Products - Immediate Downloads

Except for eBay products, the world's most recent personal and professional problem solving site (http://www.triplacc.com/) deals only in digital information products (ebooks, databases, programs, and web site access) supplied through Clickbank, SiteSell, or a related company. This means that a visitor will get her product immediately upon purchase by downloading the product or getting access to it. This is a great advantage in shopping online for these products.

Great Advice and Free Bonus Products

The world's most recent personal and professional problem solving site (http://www.triplacc.com/) contains tons of free information in the form of high quality articles and recommendations. However, to get the best advice a visitor must commit herself to one or more merchant products attached to an article or supplied through the product catalogues. The free information is meant to give the visitor a taste of the real thing, not to constitute complete advice in itself.

The merchant products a visitor buys will provide her with superb guidance, while wising her up to the devious practices of unscrupulous consultants who only want her money. When these people realise that she has fair knowledge of their field they will treat her with greater respect and give her sounder advice. As a result she will cut down dramatically on her consultancy fees.

Most merchant products come with free information products that are worth many times the price of the merchant product. These free products are supplied as free bonus offers attached to the products. This means that a visitor gets them only when she buys the product.

Great Deals

The products that we recommend are all great deals. They are high value products priced to give the visitor a fabulous discount. When a visitor clicks through to the sales page of a product she will find the full product features, numerous free bonus offers that come with the product, a valuation of the real worth of the product, and a price that is only a small fraction of the true value of the product - all these drowned in a sea of sales hype that tends to hide these essential elements.

In the next edition of this web site we shall extract this salient data and present it in each product listing, in the product catalogues, so that a visitor can have a quick scan of the data before clicking through to the sales page. We shall also beef up the product catalogues to contain an excerpt of the important data from each sales page.

Proven Products

The products that we recommend are all high quality, proven products with a high purchase-popularity. Therefore, a visitor can be sure that she is not being cornered into buying a product that nobody wants.

Our Product Guarantees

As a protection for the visitor, our merchants absorb all her purchase risks by providing money-back guarantees. Each product comes with its own time-limited money-back guarantee, which promises to refund all of the visitor's money within a specified time if she is unsatisfied with the product. The guarantee period is effectively a trial period within which the visitor can get her money back if she were misled into buying the product. This is superb proof of our philosophy of putting the visitor first, above our desire to make money. Study each product's sales page for its particular guarantee offering.

User-Friendly Site

This web site works hard to make life easy for the visitor. The visitor will find that the products are just where she expects them, so that she does not have to search laboriously for the product she wants. If she can find an article that discusses her problem then that is where to find the product she wants. It is listed just after the article.

She can also go straight to a product catalogue to browse for the product she is after. The catalogues are of a good browsing length and contain good pre-selling information about product offerings. They are designed for inpatient people, who are constantly busy, and therefore who cannot withstand the laborious, twisted, and repetitive sales pitches that sales pages offer.

In the next edition of the world's most recent personal and professional problem solving site (http://www.triplacc.com/) we shall include all the relevant information from sales pages in the product catalogue.

Regularly Monitored and Upgraded Site

The world's most recent personal and professional problem solving site (http://www.triplacc.com/) is monitored and reviewed continually to make sure that it is meeting the visitor's stringent expectations. She will find innovative features introduced from time to time to make her surfing as delightful as possible. As a result, she will spend less and less time to find what she wants, at the quality she wants, and at the price she wants.

Well-Chosen Articles

The articles have been carefully chosen to cover a variety of crucial topics. Sometimes the grammar in an article may be lamentable, but we have chosen it because it was the only one we could find (within the time frame we had) in its particular niche. If the visitor can produce a better article to replace these suspect articles then we shall welcome her contribution.

The article choices are revised continually to ensure that she gets only the best free information possible. Each topic has an editorial review personally written by the editor to introduce the visitor to the article selection for a topic. The editorial is the place to start exploring each topic area. However, please note that these editorial reviews will not appear until the next edition.

Balanced Ideas

By including the views of various contributors and experts on this site, through the articles, ebooks, databases, programs, and web sites, the editor has ensured that the visitor is getting the highest quality, most reliable, and most balanced content, from some of the best minds in their respective fields. With such completeness the visitor is more likely to better understand, and therefore to succeed in conquering, her particular problem.

Vivid, Positive, and Entertaining Style

Recognising that the visitor will most likely visit the world's most recent personal and professional problem solving site (http://www.triplacc.com/) in low spirits - that is, when she is psychologically down with a personal or professional problem - we have adopted a positive and entertaining style throughout to try and uplift the visitor's spirits while she surfs our site and to try and raise her hopes of solving her problem.

In spite of this, we have endeavoured to maintain our professional integrity by being as honest and as reliable in our recommendations as we can. Of course, this doesn't mean that our recommendations will always work for the visitor. Most of the time they will, and at any given time they will work for most people.

We have also paid particular attention to the graphic design of the site by keeping it simple in order to speed up the loading of pages and thereby reduce the visitor's stress levels by reducing waiting time. Finally, we have chosen cheerful colour combinations and attractive designs in order to cheer the visitor up and to uplift her spirits as she enters and surfs our site.

Variety

The world's most recent personal and professional problem solving site (http://www.triplacc.com/) provides a variety of solutions to a visitor's problem. Apart from free advice, editorials, articles and recommendations it also provides:

1. News feeds so that the visitor can keep up to date with developments impacting her problem. These feeds are located in miniature windows at the extreme columns of the page. The visitor has to simply scroll down to study the summaries and click on links to investigate further.

2. Internal feeds for incorporation in the visitor's desktop reader. The visitor clicks the RSS icon from any page to go to the feeds page and clicks a feed icon for a particular topic to read the feeds for that topic. To receive regular updates for that topic on the visitor's desktop, she simply right-clicks its feed icon and selects Copy Shortcut (Windows) and then pastes the copied link to her reader.

3. Blogs for group solutions to the visitor's problem. We provide three types of blogs - a question-and-answer blog, an article-centred blog, and a chat room. The visitor should feel free to use whichever is most relevant to her problem.

4. A complementary range of products to meet the visitor's daily needs - ClickBank products, Google products, eBay products, and SiteSell products.

One-Stop Shop

Finally, the world's most recent personal and professional problem solving site (http://www.triplacc.com/) offers a one-stop hub from which the visitor can address all her personal and professional problems. The site integrates a large number of specialist sites that deal with specific types of problems that a visitor may encounter. In addition to our own specialist sites we include a large number of related sites that provide additional information. These related sites are accessible as relevant links from each relevant page of the site. We also offer live news feeds and related site feeds directly on the pages, on the left and right flanking columns. These news and site feeds are updated daily to bring the visitor the best from the Web, in addition to our own offerings. The visitor can also subscribe to our own news feeds for live updates from our site.

Target Markets

Now that we have looked at our unique offerings, let us turn to our target market segments. We have positioned our segments to address the various needs of a customer over a period of time, and at any given time a customer may belong to one or more of the market segments. The market segmentation follows standard practice on the Web for niche markets. The segments and sub-segments are listed as follows.

General Problem Solving (http://www.triplacc.com/problem-solving/gen-prob-solv.html)

This market consists of visitors who want to learn the general methods of approaching their problems. In addition, the customers are grouped into those looking for personal problem solving methods (http://www.triplacc.com/problem-solving/personal-problem-solving.html), professional problem solving methods (http://www.triplacc.com/problem-solving/professional-problem-solving.html), and other problem solving methods (http://www.triplacc.com/problem-solving/problem-solving.html).

Educational Problem Solving (http://www.triplacc.com/educational/education.html)

This consists of visitors who have educational problems and are looking for solutions.

Employment Problem Solving (http://www.triplacc.com/employment/employment.html)

These visitors have employment problems and want real solutions. They consist of three groups:

Career Planners (http://www.triplacc.com/employment/career/career.html). These people are seeking career advancement solutions and want to formulate a plan for their career direction.

Job Seekers (http://www.triplacc.com/employment/job-search/job.html). These people have a career plan already and are seeking jobs that fall within their plan.

Self-Employment Seekers (http://www.triplacc.com/employment/self-employment/self-employment.html). These persons don't want to work for another person, cannot work for another person for one reason or another, are entrepreneurs looking for new opportunities or for advice, or are employed persons looking to go it alone.

Financial Problem Solving (http://www.triplacc.com/finance/finance.html)

These are typical people with financial problems or successful people who want to expand their wealth. There are six classes of them:

Debtors or Persons Crippled by Debt (http://www.triplacc.com/finance/debt/debt.html). These persons have a debt problem and are seeking ways to overcome it.

Persons with Miscellaneous Financial Problems (http://www.triplacc.com/finance/general/general.html). These persons are looking for insurance, credit cards, tax advice, and grants.

Investors or Investment Seekers (http://www.triplacc.com/finance/investments/investment.html). These persons are looking to invest money.

Loan Seekers (http://www.triplacc.com/finance/loans/loans.html). These people are looking for loans.

Mortgage Seekers and Home Owners (http://www.triplacc.com/finance/mortgages/mortgage.html). These are looking for mortgages or re-mortgages.

Wealth Seekers or Accumulators (http://www.triplacc.com/finance/wealth/wealth.html). These are looking for means to amass wealth.

Health Problem Solving (http://www.triplacc.com/health/health.html)

This consists of visitors with health problems. They fall under the following categories:

Addicts (http://www.triplacc.com/health/addiction/addiction.html). These are people with addiction problems.

Disfigured Persons (http://www.triplacc.com/health/appearance/appearance.html). These people have appearance or beauty problems.

Disable Persons (http://www.triplacc.com/health/disability/disability.html). They have obvious disability and are looking for solutions fitting their predicament.

Unfit Persons (http://www.triplacc.com/health/fitness/fitness.html). These ones want fitness programmes and advice.

Medically Ill Persons Looking for Alternative Solutions (http://www.triplacc.com/health/alternative-medicine/alternative-medicine.html). They want complementary medical solutions to their problems.

Medically Ill Persons Looking for Conventional Solutions (http://www.triplacc.com/health/western-medicine/regular-medicine.html). They are looking for Western medical solutions to their problems.

Women with Health Problems (http://www.triplacc.com/health/womens-medicine/women-medicine.html). They want alternative and Western medical solutions to their problems.

People with Eating Problems (http://www.triplacc.com/health/nutrition/nutrition.html). They are looking for dieting solutions.

Psychologically or Mentally Ill Persons (http://www.triplacc.com/health/psychological/psychological.html). These are people with mental problems who want advice.

Obese Persons (http://www.triplacc.com/health/weight-loss/weight-loss.html). These are overweight people looking to cut their weight by whatever means that gives lasting solutions.

Home-Software Problem Solving (http://www.triplacc.com/software/software.html)

These are people with PC software problems. They are looking to optimise their PC or to remove spyware or adware.

Miscellaneous Problem Solving (http://www.triplacc.com/miscellaneous/miscellaneous.html)

These are people whose needs are not met elsewhere, but must be met on the site.

Self-Improvement Problem Solving (http://www.triplacc.com/self-help/self-improvement.html)

These are ambitious people looking to improve and develop themselves to become better persons.

Product Offerings

Our next port of call is to describe the product offerings provided by the world's most recent personal and professional problem solving site (http://www.triplacc.com/) in order to address the various needs of the foregoing target markets. There are four general classes of products offered: ClickBank products (http://www.triplacc.com/products/products.html), Google products, eBay products, and SiteSell products (http://www.triplacc.com/employment/self-employment/sitesell.html). Google and eBay products are presented on each page of the site. SiteSell products are applicable only to self-employment seekers. ClickBank products are grouped into product categories that match the target markets. These categories are as follows.

General Problem Solving (http://www.triplacc.com/problem-solving/gen-prob-solv.html)

The product needs are grouped into:

Problem Solving (http://www.triplacc.com/problem-solving/problem-solving.html). The needs of these visitors are met through the Problem Solving Catalogue (http://www.triplacc.com/products/prob-solv-pc.html).

Personal Problem Solving (http://www.triplacc.com/problem-solving/personal-problem-solving.html). The needs of these visitors are met through the Personal Problem Solving Catalogue (http://www.triplacc.com/products/pers-prob-solv-pc.html).

Professional Problem Solving (http://www.triplacc.com/problem-solving/professional-problem-solving.html). The needs of these visitors are met through the Professional Problem Solving Catalogue (http://www.triplacc.com/products/prof-prob-solv-pc.html).

Educational Problem Solving (http://www.triplacc.com/educational/education.html)

The needs of these visitors are met through the Educational Product Catalogue (http://www.triplacc.com/products/educational-pc.html).

Employment Problem Solving (http://www.triplacc.com/employment/employment.html)

The product needs of these visitors are split into three groups to better match the product offerings to the specific needs of the visitors. These groups are:

Career Planners (http://www.triplacc.com/employment/career/career.html). Their needs are met through the Career Development Catalogue (http://www.triplacc.com/products/career-pc.html).

Job Seekers (http://www.triplacc.com/employment/job-search/job.html). Their needs are met through the Job Search Catalogue (http://www.triplacc.com/products/job-search-pc.html).

Self-Employment Seekers (http://www.triplacc.com/employment/self-employment/self-employment.html). Their needs are met through the Self-Employment Catalogue (http://www.triplacc.com/products/self-employment-pc.html), and through SiteSell Products (http://www.triplacc.com/employment/self-employment/sitesell.html). SiteSell offerings consist of SiteSell's e-Commerce Philosophy (http://www.triplacc.com/sitesell/sitesell-e-commerce.html), Site Build It! (http://www.triplacc.com/sitesell/site-build-it.html), Net Marketing e-Books (http://www.triplacc.com/sitesell/internet-marketing-ebooks.html), and SiteSell University (http://www.triplacc.com/sitesell/sitesell-university.html).

Financial Problem Solving (http://www.triplacc.com/finance/finance.html)

The product needs of these visitors are split into six groups to better match the product offerings to the specific needs of the visitors. The groups are:

Debtors or Persons Crippled by Debt (http://www.triplacc.com/finance/debt/debt.html). Their needs are met through the Debt/Credit Catalogue (http://www.triplacc.com/products/debt-pc.html).

Persons with Miscellaneous Financial Problems (http://www.triplacc.com/finance/general/general.html). Their needs are met through the General Finance Catalogue (http://www.triplacc.com/products/gen-fin-pc.html).

Investors or Investment Seekers (http://www.triplacc.com/finance/investments/investment.html). Their needs are met through the Investment / Stock Trading Catalogue (http://www.triplacc.com/products/investment-pc.html).

Loan Seekers http://www.triplacc.com/finance/loans/loans.html). Their needs are met through the Loans Catalogue (http://www.triplacc.com/products/loans-pc.html).

Mortgage Seekers and Home Owners (http://www.triplacc.com/finance/mortgages/mortgage.html). Their needs are met through the Mortgages Catalogue (http://www.triplacc.com/products/mortgage-pc.html).

Wealth Seekers or Accumulators (http://www.triplacc.com/finance/wealth/wealth.html. Their needs are met through the Wealth Generation Catalogue (http://www.triplacc.com/products/wealth-generaction-pc.html).

Health Problem Solving

The product needs of these visitors are split into ten groups to better match the product offerings to the specific needs of the visitors. These groups are:

Addicts (http://www.triplacc.com/health/addiction/addiction.html). Their needs are met through the Addiction Catalogue (http://www.triplacc.com/health/addiction/addiction-pc.html).

Disfigured Persons (http://www.triplacc.com/health/appearance/appearance.html). Their needs are met through the Beauty Catalogue (http://www.triplacc.com/products/appearance-pc.html).

Disable Persons (http://www.triplacc.com/health/disability/disability.html). Their needs are met through the Disability Catalogue (http://www.triplacc.com/products/disability-pc.html).

Unfit Persons (http://www.triplacc.com/health/fitness/fitness.html). Their needs are met through the Fitness Catalogue (http://www.triplacc.com/products/fitness-pc.html).

Medically Ill Persons Looking for Alternative Solutions (http://www.triplacc.com/health/alternative-medicine/alternative-medicine.html). Their needs are met through the Alternative Medicine Catalogue (http://www.triplacc.com/products/alt-med-pc.html).

Medically Ill Persons Looking for Conventional Solutions (http://www.triplacc.com/health/western-medicine/regular-medicine.html). Their needs are met through the Western Medicine Catalogue 1 (http://www.triplacc.com/products/reg-med-pc-1.html) and the Western Medicine Catalogue 2 (http://www.triplacc.com/products/reg-med-pc-2.html).

Women with Health Problems (http://www.triplacc.com/health/womens-medicine/women-medicine.html). Their needs are met through the Women's Health Catalogue (http://www.triplacc.com/products/womens-med-pc.html).

People with Eating Problems (http://www.triplacc.com/health/nutrition/nutrition.html). Their needs are met through the Nutritional Catalogue (http://www.triplacc.com/products/nutritional-pc.html).

Psychologically or Mentally Ill Persons (http://www.triplacc.com/health/psychological/psychological.html). Their needs are met through the Psychological Catalogue (http://www.triplacc.com/products/psychological-pc.html).

Obese Persons (http://www.triplacc.com/health/weight-loss/weight-loss.html). Their needs are met through the Weight Loss Catalogue (http://www.triplacc.com/products/weight-loss-pc.html).

Home-Software Problem Solving (http://www.triplacc.com/software/software.html)

Their needs are met through the Home Software Catalogue (http://www.triplacc.com/products/software-pc.html).

Miscellaneous Problem Solving (http://www.triplacc.com/miscellaneous/miscellaneous.html)

Their needs are met through the Miscellaneous Catalogue (http://www.triplacc.com/products/miscellaneous-pc.html).

Self-Improvement Problem Solving (http://www.triplacc.com/self-help/self-improvement.html)

Their needs are met through the Self-Help Catalogue (http://www.triplacc.com/products/self-help-pc.html).

Conclusion

This article has introduced the world's most recent personal and professional problem solving site (http://www.triplacc.com/), and assessed it against competitive offerings. The article has examined the motivations for building the site, summarised existing web site offerings, described its target customer profile, highlighted the unique selling points of the site, outlined the target markets of the site, and summarised the site's product offerings. It appears that the site is a major contribution to the Internet, and as such it is normal to expect a high level of performance from it - provided it is marketed well.


Resource Box

Personal and Professional Problem Solving - http://www.triplacc.com/

Educational Problem Solving - http://www.triplacc.com/educational/education.html

Employment Problem Solving - http://www.triplacc.com/employment/employment.html

Financial Problem Solving - http://www.triplacc.com/finance/finance.html

Health Problem Solving - http://www.triplacc.com/health/health.html

Home-Software Problem Solving - http://www.triplacc.com/software/software.html

Self-Improvement Problem Solving - http://www.triplacc.com/self-help/self-improvement.html

ClickBank products - http://www.triplacc.com/products/products.html

SiteSell Products - http://www.triplacc.com/employment/self-employment/sitesell.html

Miscellaneous Problem Solving - http://www.triplacc.com/miscellaneous/miscellaneous.html