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    • 11.

      Moving Beyond Customer Complaints as a Measure of Customer Satisfaction


      by Intelligent Insight - 2007-11-10
      Copyright (c) 2007 Juliet MumfordMany clients I talk to often believe that they do not have an issue with customer satisfaction because they receive very few complaints. It is therefore often a ...
    • 12.

      Repeat business - Use This Overlooked Concept and See Dramatic Increases in Happy, Loyal Customers


      by Jennifer Horowitz - 2008-02-02
      Learning how to attract repeat business is the most powerful thing you can do to get more out of your advertising dollars and increase revenue.You may not be familiar with the term "consumption" when ...
    • 13.

      Gaining Critical Insight to Grow Your Business


      by Curtis Bingham - 2008-04-25
      IntroductionDeclining prices and margins. Decaying sales. Unprofitable customers. Lackluster market performance. Does your company suffer from these maladies? The solution to these may not be spending...
    • 14.

      Are You Too Making a $100M Mistake?


      by Curtis Bingham - 2008-05-05
      I was speaking with a major market research firm that in the not too-distant past had scuttled an eagerly anticipated new practice area, claiming that there wasn't a market for the new practice and as...
    • 15.

      The Power of Perceptions in Shaping Customer Satisfaction


      by Adele Sommers - 2008-06-14
      What's the value of perception? Isn't it interesting how our perceptions rule our beliefs and actions? So much of the brain research today seems to support the idea that our perceptions define our rea...
    • 16.

      Six Ways To Keep Your Online Customers


      by Doug Alp - 2008-06-20
      Because you run an online business you are always looking for ways to obtain more customers and to generate more sales. This article will discuss several ideas to keep your online customer from your c...
    • 17.

      Ideas For Improving Customer Service to Retain Your Customer Base


      by Naz Daud - 2008-07-02
      Customer service is the root of customer retention, but just how important is it to retain existing customers if there are many more on the horizon waiting to knock on your door? Why do so many super...
    • 18.

      Is the Golden Rule a Formula for Success?


      by Bob Hettel - 2008-07-15
      So many businesses that we speak to proclaim to do business based on the golden rule, yet many are not nearly as successful as they would like to be or expect to be. Is this really a business strateg...
    • 19.

      Tough Times? The Answer Is Engaged Customers.


      by Tom Lambert - 2008-08-20
      "I'm trying to keep costs down not fritter money away on fantasies like Customer Engagement" says a hard pressed CEO. But Customer Engagement is about reducing the costs of servicing your customers, a...
    • 20.

      The Untold Story On Customer Retention That You Must Read Or Be Left Out.


      by Danie Baptiste - 2008-08-24
      If you were among the millions of people watching the 2008 Olympic Games then you witnessed Michael Phelps win a historic 8 gold medals and you said to yourself: "Wow, he's amazing!"Well, what if I to...