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online printing company

• 391.

  Do not Ignore the Significance of Strong Writing

  
  by Lynne Saarte - 2008-10-24
  One of the strongest aspects of a catalog is often viewed as the images and the layout. These two things go together to allow a person to pick up the catalog and immediately get a feel for what they ...
• 392.

  Small Classrooms Always Work Best

  
  by Janice Jenkins - 2008-10-26
  What do most private schools always emphasize the most in their advertising? They talk about how small their classrooms are. They talk about how few students there are per teacher.This is important b...
• 393.

  Developing Your Brand's Personality

  
  by Lynne Saarte - 2008-10-27
  Your brand is more than just your company name and logo. The best kinds of brands are the ones that have a very distinctive personality. You view them almost as you would a person, and you come to tr...
• 394.

  The Business Of Referrals

  
  by Lynne Saarte - 2008-10-27
  It is kind of sad that the single best form of marketing is partially out of your hands.What I am referring to is referrals. This stands as the best way to ensure that another customer is going to giv...
• 395.

  You are the Opener and Your Card is the Closer

  
  by Lynne Saarte - 2008-10-27
  When you open a book the two most important parts of it are at the very beginning and the very end. If the beginning of the book is not good, if it does not hook you right away, what are the odds tha...
• 396.

  Tips for Your Catalog Prose

  
  by Janice Jenkins - 2008-10-28
  Ever kicked back with a good catalog before, leaned back in your seat, and started to read? You start glancing through the difference descriptions and you start noticing a trend among them. Over and ...
• 397.

  Know Who You Are Targeting

  
  by Lynne Saarte - 2008-10-28
  You know, there are a lot of similarities between catalog printing and direct mailing. I know, some of this is obvious, but still, I think a lot of companies are not really thinking about this.Okay, w...
• 398.

  Implementing Your Marketing

  
  by Lynne Saarte - 2008-10-28
  Far too often I have seen companies who put all of this time and attention into researching and designing their advertising, but when it comes time to actually implement the marketing they are not ex...
• 399.

  The Follow Up Offer

  
  by Janice Jenkins - 2008-10-29
  This is such an effective tactic, and yet I so rarely see it.It is called the follow up offer and it is so easy to accomplish.Let me break this down by focusing on a specific scenario. Let us say you...
• 400.

  Combining the Old With the New

  
  by Lynne Saarte - 2008-10-29
  Many people like to view marketing as a choice between the older forms of marketing and the newer ones. Of course, eventually the newer forms of marketing join the older ones, which means you are alw...

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