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    • 351.

      Avoid Cluttering Your Business Cards


      by Lynne Saarte - 2008-09-18
      It seems like as time marches forward people gain more and more methods for contacting each other.Back long before I was born all anyone really had was an address. Soon phone numbers were a prominent...
    • 352.

      Niche or No Niche?


      by Lynne Saarte - 2008-09-19
      The question has to be asked when it comes to promoting your business: are you going to be focusing on a niche market or not?What kind of difference will it make to focus on one or the other? In some...
    • 353.

      The Last Impression Is Just As Important As The First


      by Lynne Saarte - 2008-09-19
      The common wisdom is that the first few things you say to a person are going to be the most important, and so you need to make the best first impression you possibly can.I am not saying a first impres...
    • 354.

      Never Get Lost In The Crowd


      by Janice Jenkins - 2008-09-22
      So many companies, and all of them are trying to compete for the public's attention.This is a very big crowd, and if you try to ignore that fact you are going to find yourself quickly getting swept aw...
    • 355.

      Give Them More Than They Expect


      by Janice Jenkins - 2008-09-23
      Everyone has certain expectations when it comes to what a company is going to do for them. While sometimes these expectations will be unrealistic, including expecting a company to do more than most wi...
    • 356.

      Prepare For The Unexpected


      by Janice Jenkins - 2008-09-26
      Would not it be nice if there were a single Sales Lead convention people could go to every year? In it you would find a room filled with people waiting to be sold to. You do not have to look anywhere ...
    • 357.

      Know What Hooks Are


      by Lynne Saarte - 2008-09-26
      What is your hook?What exactly is a hook?This is what gets a person interested in reading or watching something. This applies just as much to fiction and movies as it does to marketing articles.When y...
    • 358.

      Learn From the Best of the Best


      by Janice Jenkins - 2008-09-29
      The other day I was walking through a store and I saw a poster along the wall with two large words spread across the entire front of the poster. It said, "Eat Chocolate."I had to stop and marvel at w...
    • 359.

      Listen to Your Customer's Advice


      by Lynne Saarte - 2008-09-30
      I bet you have a lot of customers, and I bet many of them have a lot to say about how you should run your company.People are going to form opinions, and people like to have those opinions listened to...
    • 360.

      Do not Let Your Posters Fade Into the Background


      by Janice Jenkins - 2008-10-01
      I think most businesses do not really like blank spaces on the wall. That is why when I go into a place I see paintings almost always hung everywhere.This is not just businesses doing it either. Go i...