When you're planning a conference for your professional organization or business, even the smallest of decisions carry a lot of weight. In the image conscious world of big business - and even non-profit organizations are big business these days - everything you choose for your conference will affect how attendees see your organization. Even a decision as small as "What color should the promotional conference folders be?" can become a complex, time consuming matter if you allow it to be. It's easy to get lost in the enormous variety of promotional items available - from inexpensive key chains to top-of-the-line high quality products designed to be offered as corporate gifts.

Promotional conference folders are among those specialty products that are designed specifically for use at conferences. Other products that fit into this range include padfolios, conference bags, binders, promotional pens, banners and other items that are meant to be used at your conference - then taken home where they'll publicize your conference and its sponsors.

When you're choosing promotional conference folders and other products for your conference, there are several things that you should keep in mind:

What image are you trying to present to your attendees?
Promotional conference folders come in many different ranges, styles and materials from cardboard to fine leather. They may be simple padfolios, zippered cases, leather or vinyl bound, ring binders - and there are more styles and possibilities every day. Think about the image you want to present to your attendees - and then choose a style that fits that image.

What features should your conference folders include?
The more useful the products that you choose, the more likely it is that your attendees will use them, both at the conference and after they go home. Most promotional conference folders are provided with an A4 note pads for note-taking during the conference. Other features include pockets for calculators or other paraphernalia, zippers or other closures to secure the contents, pen loops - and pens so that your attendees have everything they need right to hand.

How much use will your conference folders get?
At a conference where there will be a lot of information presented, your conference folders should be sturdy enough to stand up to a lot of use. Cardboard presentation folders really don't stand up to being toted around all day and used again and again. If you invest in quality, your conference folders are likely to be used long past the end of the conference - and your conference sponsors will reap the benefit of additional publicity.

What's your budget like?
Promotional conference folders are available in a wide spread of prices. How much can you afford to spend to impress your attendees? While cost shouldn't be the single determining factor, it certainly should enter into your considerations. In general, a mid-range price is probably your best bet.

What color should your promotional conference folders be?
If you've decided that you want to step outside the usual range of black or dark blue conference folders, you may have to find a specialty company to create them. Your choices will be more limited than if the color doesn't matter as much. In general, most conference folders are black or blue, with the most prestigious of them are usually in black calfskin embossed with gold or silver printing.

For more information on promotional conference folders, promotional items and business promotional products check out the market leading promotional gift suppliers online today.