Content XML Servers Hold A Ton Of Space An XML content server allows large publishing organizations, government agencies and other content heavy organizations like insurance companies, medical research or publishing houses of encyclopedias or classic texts, terabytes worth of space. No matter how large your company's content base is, or how large you believe your company will grow, there is more than enough room for all of your content.

XML Content Servers Outperform Publishing Software Unlike publishing software, with an XML content publishing system- it is already compatible with your existing programs so there is no worry about having to spend tons of money on conversion. Some high quality XML publishing servers can effortlessly handle new and fast-changing metadata formats without the need to normalize to any predefined schema. Since XML content servers convert everything instantly, there is no latency for reloading content into the XML content server.

Instant Delivery Instead of dealing with digital publishing software out of a box, an XML content server contains no lag time- once it is on the server, your new works are ready to go online and be purchased. Booksellers, universities and other information publishers can do more than they ever dreamed of with publishing software. They now have a vital new way to respond to declining book sales and consumers opting for online references by giving customers exactly what they want when they want it. Once the XML content server is installed, instant search within your content base is a snap- increasing the speed in which your product is assembled.

Sell Just the Pieces You and Your Customers Want Instead of publishing the same updated text book over and over again, with an XML content server, you can publish and sell just the parts of a publication that someone wants to buy instead of only being able to purchase a text in its entirety. Publishers can build content applications to publish online, dynamically create new texts and reduce time to market and costs for new products, and retain digital publishing rights through distribution.

The Freedom of Creativity Now, an entire publishing content base can be manipulated to create new texts. Publishers can reduce the time and cost of developing texts by quickly pulling content from tens to hundreds of sources and repurposing that content for multiple products. A collection of short stories from 20 different authors, a "Best of" black and white photograph book, or 5 plays from Shakespeare in one new text. Or the best quotes of Shakespeare ever! Digital publishing has never been easier! With digital publishing with XML content servers, publishers can easily repurpose the content to quickly assemble newsletters, books, and other publications while significantly increasing revenue and reducing costs in the process.

About the author: Melissa Peterman is a web content specialist for Innuity. For more information about XML content , digital publishing or publishing software go to Mark Logic.