digital signage

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  • digital signage

    • 1.

      Digital Signage, Visual Merchandising, Electronic Billboards…? Dictionary Please!


      by David Steel - 2006-11-28
      Yep, you've heard it a million times before... the digital age is well and truly upon us! You need only take a look around to see the world is converting to digital in every way - cameras, tvs, books ...
    • 2.

      5 Handy Hints To Maximise Your Visual Merchandising


      by David Steel - 2006-11-28
      Picture this... You walk into a store with the intention to buy a bottle of wine. As soon as you approach the bottle shop, you see a bold attention grabbing display in the front window for a brand of ...
    • 3.

      Signs of Growing Up - What's in Your Media Mix?


      by David Little - 2006-12-03
      It's no secret digital signage to this point has been a child amid grown-up media outlets. But a couple of signs have emerged that indicate this new medium may be reaching -if not maturity- at least a...
    • 4.

      Success Depends on Carrying Over Your Marketing Message to the Retail Floor


      by David Little - 2006-12-07
      Over the Thanksgiving holiday, I decided to spend a day in the yard raking up the last of my fall leaves. Not wanting to lose my belt-clipped cell phone during the process, I removed it, placed it on ...
    • 5.

      Ad Spending On Out-of-Home Media Grows


      by David Little - 2007-01-04
      The U.S. Census Bureau's recently released "Statistical Abstract of the United States" reveals interesting statistical trends about a variety of aspects of life in this country, including where spendi...
    • 6.

      Digital Signage Market Poised to Skyrocket


      by David Little - 2007-01-22
      Well it appears that the 800-pound gorilla Google has set its sights set on the digital signage market.NewScientist.com broke the story earlier this month that the search-engine company has filed for ...
    • 7.

      An Introduction to Digital Signage


      by Natalie Aranda - 2007-02-16
      Digital Signage is the name given to a new and emerging form of advertising that is growing rapidly in today's digital environment. Digital Signage is exactly what its name implies. It is a way of uti...
    • 8.

      Digital Signage - a New Generation of Distributed IP Video Solutions


      by Natalie Aranda - 2007-02-16
      The expanding world of digital signage has led to the development of a wide variety of digital signature software that integrates distributed IP video solutions. This software is often used as part of...
    • 9.

      Digital Signage and Computer Based Training


      by Natalie Aranda - 2007-02-16
      One of the uses for digital signage has been in the area of computer based training. Digital signage software solutions have been developed to allow training to take place at various monitors located ...
    • 10.

      Digital Signage Growth to Propel Marketers into Orbit


      by David Little - 2007-02-28
      Imagine you were an astronaut aboard the International Space Station. On a clear day you look to the earth below at the exact moment your celestial home zips over Manhattan. As you gaze down at the Ne...