digital signage
digital signage
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31.
by David Little - 2008-07-09
Here's an interesting concept: Base in-store promotions on what shoppers actually want, not what some marketer thinks they want. That's the bottom line on findings from the recent consumer intentions...
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32.
by David Little - 2008-07-10
Here's an interesting concept: Base in-store promotions on what shoppers actually want, not what some marketer thinks they want. That's the bottom line on findings from the recent consumer intentions...
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33.
by Ryan J Bell - 2008-07-16
Most people who have visited Las Vegas remember the colorful montage of large LCD displays that litter the Strip. Advertising everything from special rates at premium hotels to high-profile entertain...
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34.
by Ryan J Bell - 2008-07-16
As the cost of advertising continues to increase, companies are pursuing alternative methods for getting their message in front of people. Direct mail campaigns, billboards and buying space in magazi...
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35.
by Ryan J Bell - 2008-07-17
Within theaters, movie posters are quickly becoming an advertising medium of the past. While they used to be effective in luring moviegoers to the theater, digital signage has made them seem dated an...
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36.
by Bruce Carr - 2008-07-24
Digital signage, with its eye-catching video played on state-of-the-art monitors, can play many roles in a retail store - roles that have at one time or another been filled by various sales staff. Th...
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37.
by Bruce Carr - 2008-08-02
The hallmark of the digital signage industry - its selling point, its raison d'être - is that it allows advertisers to reach an attractive and targeted audience in a captive space. When we talk...
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38.
by Crystal Hargrave - 2008-08-07
If you are involved in implementing a digital signage network, you know that the digital signage player is the heart of the system. Before you decide on which digital signage player to use, you need ...
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39.
by Crystal Hargrave - 2008-08-07
Digital retail signage can work for you or against you. It all depends on how you use it. To make the most of your signs, you need to plan carefully, taking into account the needs and expectations of...
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40.
by Bruce Orr - 2008-09-22
Digital signs are a perfect fit for the local shopping mall. Not only do they go a long way toward improving the shopping experience, they can also generate revenue for the mall's owner.Enhancing the...
