copywriting

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    • 411.

      10 Tested Techniques To Get More Prospects To Take Action Now


      by Kathleen Ann - 2008-09-08
      Direct response advertising is all about getting your prospect to take the action you want. And the sooner they do that the better your conversion rate will be.There are many techniques and they wor...
    • 412.

      3 Sure Ways To Get More Prospects To Respect Your Value


      by Kathleen Ann - 2008-09-09
      One of the secrets to advertising success is to Get More Prospects To Respect Your Value.Isn't it a pain when people don't respect the price you charge? Well, it will also be painful to hear that it'...
    • 413.

      Website Copywriting Attracts More Clients With These 5 Strategic Brags


      by Cathy Goodwin - 2008-09-12
      Website copywriting faces a big challenge these days. Prospective clients and buyers get tired of reading the same promotional messages on every website.Everybody promises, "Insider tips to take your...
    • 414.

      The Hidden Copywriting Technique: Use Relationship Marketing To Write Customer-Centered Copy


      by Brian Scott - 2008-09-12
      If you're writing marketing materials, such as an e-mail to sell a service or product, you may believe your sales copy is about generating sales. It is and it isn't. You hope, in the end, you will ge...
    • 415.

      12 Block Formula to Kick-butt Salesletter


      by Murtuza Abbas - 2008-09-12
      What if you discovered 12 simple blocks to write an order pulling salesletter?Here you go...Step 1 - Header Graphic.Step 2 - Headline Block.Step 3 - Testimonial Block.Step 4 - Problem Block.Step 5 - ...
    • 416.

      Brief Briefs Are Better Than No Brief


      by Omniscriptor - 2008-09-12
      I have to admit that I've been on both sides of the fence. In earlier days, when commissioning adverts and brochures, I have been the one who has been reluctant (lazy) to spend time thinking about wha...
    • 417.

      Three Tips to Improve Your Writing Rhythm


      by Michele PW - 2008-09-12
      As a professional copywriter, not only do I do a lot of writing but I also look at a lot of writing. One of the things I've noticed that set the good/great writers apart from the so-so is rhythm.What...
    • 418.

      Baby Boom Crisis - Don't Say I Didn't Warn You


      by Celine Horan - 2008-09-16
      It's been predicted that 78 million baby boomers will retire over the next 25 years, and the devastating effects will be felt around the world. If you've not heard about the baby boom crisis here's wh...
    • 419.

      Don't Read This If You're Happy With Your Direct Mail Campaigns


      by Celine Horan - 2008-09-17
      Your grandpa's marketing campaign of sending out flyers and letters, is just that: grandpa's strategy. It's old, slow, and just doesn't appeal to people the way it used to. Nowadays people are "pushin...
    • 420.

      10 Overused Words in Writing


      by David Bowman - 2008-09-18
      All words are good words. Some, however, are overused without adding value to what you write. As a result, they reduce the readers' interest, make text seem redundant, and cause the writer to appear ...