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Parent Category:Advertising
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Latest Articles

  1. How the Obama Presidency Will Effect the Outdoor Billboard Industry

    by Frank Rolfe - 2008-11-12
    The election for the 44th President is over, and the uncertainty of the race is behind us. Now we face the next round of uncertainty - how this election will affect the outdoor advertising industry. ...
  2. Why a Small Investment in Billboards is the Best Investment That You Can Make

    by Frank Rolfe - 2008-11-04
    We won't even worry about trashing the stock market - it's already trashed itself. If you are happy losing 40% of your investment as the end result of chasing after 8%, then stick with stocks. If you...
  3. What Works More; TV Advertising or Users' Manuals

    by Hamid hameed - 2008-11-03
    What is TV advertising in this age of growing the Internet usage. TV is a good marketing medium. Think about it. We are so desensitized to commercials. We use them for food or bathroom breaks during ...
  4. Vinyl Banners are Versatile and Economical Form of Advertising in the Outdoors

    by Clint Jhonson - 2008-11-02
    One of the low cost forms of outdoor advertising, Vinyl banners are versatile, durable, and attractive. Nowadays, these banners are printed digitally and are available in numerous different sizes tha...
  5. The New Trend in Vinyl Banners Advertising is Getting Custom-made Banners

    by Clint Jhonson - 2008-11-02
    In this age of digitalized products, there is a huge demand for easy and versatile products. More and more consumers want the products they buy to give me more flexibility in terms of performance and...
  6. Vinyl Banners are One of the Most Useful Marketing Materials

    by Clint Jhonson - 2008-11-02
    Outdoor advertising has changed over the years since billboards were first used in 1931. Over the last 80 years, outdoor advertising has transformed tremendously from the use of billboards to digital...
  7. Taking Care of Vinyl Banners is an Essential Part of Banner Promotion

    by Clint Jhonson - 2008-11-02
    Designing and creating vinyl banners is one thing and taking care of these banners is another thing. Most businesses and individuals getting a vinyl banner made forget that in spite of them being dur...
  8. Digital Signage: Retaking Control of Advertising Really Matters

    by David Little - 2008-10-30
    A report published in late August by media industry analysis Screen Digest forecasts digital out-of-home revenue will quadruple in Western Europe over the next five years and by 2012 will account for...
  9. How to Build a Billboard the Correct Way

    by Frank Rolfe - 2008-10-28
    There is a right way and a wrong way to build a billboard. Unfortunately, the punishment for not building the right way can be crushing - from $10,000 to move the sign to total loss of your investmen...
  10. How to Create Winning Billboard Artwork

    by Frank Rolfe - 2008-10-28
    Great billboard artwork is a combination of simple concepts steeped in decades of research. As long as you follow these basic, time-proven steps, you will always deliver your client a billboard that ...
  11. How to Rent Billboards Through Direct Mail

    by Frank Rolfe - 2008-10-28
    Although it is well recognized as an effective marketing tool for most products and services, few outdoor advertising companies recognize the potential of direct mail as a tool to rent billboard spac...
  12. Guerilla Marketing Technology

    by Jeff R. Lamb - 2008-10-28
    The advent of the digital age has had a profound impact on the advertising industry. In particular, it has created a wealth of new media for businesses to get their message out to the consumer. This ...
  13. Download Ring tones for Mobile | Mobile phone Ring tones from Mozook

    by Shabeer - 2008-10-10
    Mozook.comis best mobile content provider like Mobile Phone Ringtones,Mobile Videos and Games for Mobile Phones in Middle East,India and Turkey. Our Mobile Phone Ringtones services you will get...
  14. Advertising is Subjective?

    by Mike Ogden - 2008-10-09
    I wish I had a nickel for every time I heard that advertising is subjective. It's like a built-in excuse for the work we do, like the aunt who whispers that little Billy's ditsy behavior is understan...
  15. The Last Generalization You Will Ever Need

    by Martin Bihl - 2008-10-09
    Life is full of generalizations. Like that one, for instance. And nowhere are generalizations more rife than in the Advertising industry. They appear in our creative briefs, our pitches, our presenta...
  16. Truth to Power

    by Leo Bottary - 2008-10-09
    In an article by USC Professor Warren Bennis titled Followership, he notes: "In a world of growing complexity, leaders are increasingly dependent on their subordinates for good information, whether t...
  17. Attention All Men; Are You Looking For Some Interesting Videos Online?

    by Kristi Ambrose - 2008-10-06
    No were not talking anything adult here! Were talking about things that are interesting and things that can help you out! Hey if you want porn, go some place else! These videos are geared towards men...
  18. The Answer to Grow Your Business is Voice Broadcasting

    by Craig Bradburn - 2008-10-02
    As I sat down to write this article I got a voice broadcast message on my phone. I let the machine grab it because I was busy. A couple of things came to my mind as I replayed the voice broadcast. ...
  19. Gadgets Gone Wild!!!

    by Jeffrey Bruce - 2008-09-19
    Portable electronic gadgets make a real social statement in today's society in addition to being a necessity. These nifty little portable media trinkets come in a wide variety of styles, colors ...
  20. Even When it Works, There's More Work

    by Anthony Mora - 2008-09-17
    Let's suppose an article has the exact effect that you're hoping for. The phones are ringing day and night. Both your business and your bank account are flourishing. Success! Now you can forget about...