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21. A Blazing Bee Line to Hot Headlines

    by Tommy Yan - 2007-03-03
    When you're surfing the Internet, scanning newspapers, or browsing through your mail—you've probably discovered one disturbing denominator. There's usually nothing enticing you to read the rest ...

22. Compelling Articles Make Great Web Copy

    by Sharon Housley - 2007-03-03
    Writing ArticlesArticles are excellent tools to generate web traffic and product interest. Writing articles, may sound easy enough, but it is important that you write the proper types of articles to a...

23. Copyright - Google Gets SLAPPED For Copyright Theft

    by Gary Simpson - 2007-02-14
    Well, many of us have heard of the term "Google Slap." That is when Google is the slapper. But now Google is the one that has been slapped.Google, the Californian company that runs the world's most po...

24. Yes You Can! How to Write a Report or E-course

    by Kathryn Beach - 2007-02-13
    In my article about offering bonuses, I suggested writing your own report as one possible bonus. You could also write a report or ecourse as a stand-alone product. You may find the very thought of wri...

25. Shout it: Save Our Net Neutrality!

    by Joseph Pratt - 2007-01-26
    Working in online advertising at ICMediadirect.com has familiarized me with some of the larger issues that affect our industry and, ultimately, the way we use the Internet.  Not the least of whic...

26. YouTube In Trouble for 24 Television Show Postings

    by Richard Chapo - 2007-01-25
    Google must be wondering what it has gotten itself into. YouTube is in trouble again after receiving a subpoena from Fox for posting episodes of the show 24.Fox has a number of shows that are very pop...

27. A Comprehensive Guide for Beginners to SEO Content Writing

    by Ana Mendoza - 2007-01-25
    Copywriting has again transcended from its usual form and practices into the new internet era; Copywriting as utilized by the Professional SEO business is also known as Internet Content Writing, Web C...

28. Website copywriting secrets - how being boring will help you be found online

    by Krishna De - 2007-01-20
    How many times have you given at page three on Google when searching for something on line?The search engine robots must view your web page as being relevant to what your prospective client was search...

29. Why Hire a Freelance Copywriter?

    by Susan Landry - 2007-01-20
    Why should you hire a freelance copywriter to help with your marketing materials? Well, because freelance copywriters, like most people, need to pay their bills too. But of course, that's not why you ...

30. Website Copywriter Tips: Homepage Copy - The Transition Zone

    by Paul Matthews - 2007-01-18
    Have you read Paco Underhill’s fascinating book, "Why We Buy," about the psychology of retail store shopping? One of his major tenets about brick and mortar shopping holds the key to e...

31. Website Copywriter Tips: Web Copy 101

    by Paul Matthews - 2007-01-18
    You already know how to create great web copy. Just remember your childhood nursery rhymes. As silly as it sounds, “3 Blind Mice” will show you the way.For some reason, “3 Blind Mice...

32. Website Copywriter Tips: Web Copy Sabotage

    by Paul Matthews - 2007-01-18
    How does your personality affect your web copy? Whether you mean to or not, your site reflects you in ways you might not notice: sometimes good, sometimes bad. While personality peccadilloes can be en...

33. What is Fair Use?

    by Sharon Housley - 2007-01-14
    As the Internet matures, users and governments are struggling to manage controversial issues. Lets face it, the Internet did not exist when the US copyright laws were written;let us not forget, while ...

34. Breaking Through Writer's Block

    by Marige OBrien - 2007-01-12
    Writer's block -- that sudden, seemingly inexplicable inability to put words to paper -- can strike any writer at any time.  In fact, inexperienced writers suffer from it more often than they rea...

35. One Product, Three Customers, Three Different Ways To Write

    by Karon Thackston - 2007-01-08
    My soapbox is just about worn out. I've been preaching the necessity of knowing your target audience for at least 10 years. "You can't write effectively to someone you don't know," is how my...

36. Website Copywriting Secrets for Major Success

    by Michael Pavlish - 2007-01-07
    It’s a fact that one website will pull many times the leads or sales as a competing website.  What causes this large variance in results?  It’s the copywriting on the website.Her...

37. Top Ten Ways to Convert Site Browsers Into Buyers, p1

    by Earma Brown - 2007-01-07
    But wait, your visitors are leaving empty-handed. They are virtually leaving without buying. You may be making some simple mistakes that send your visitors away empty-handed, without buying.Many servi...

38. Profit Boosters Copywriting Checklist

    by Michael Pavlish - 2007-01-07
    Before writing1. Study the company and the product/service being sold thoroughly so you have all the information you will need.2.  Research the prospects and the market to determine what benefits...

39. Top 10 Website Copywriting Secrets

    by Michael Pavlish - 2007-01-07
    Based on what actually works best --and does not work-- from writing dozens of websites for our clients, here are our Top 10 website copywriting secrets.  If you apply them, your website will be ...

40. Tips For Writing Website Content

    by Andy MacDonald - 2007-01-03
    At Swift Media UK, we always ask these 3 questions to online business professionals to see if they really understand the concept of "Content is King." We find that if they cannot answer thes...

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