I failed in MLM for a long time until I learned how to effectively generate endless leads.

I pinpointed my failure in this industry to two main problems. #1 TIME and #2 Marketing.

The first problem I had was time. You see, I was just like many people who join MLM. I was working a full time job and trying to work my business part-time. Many leaders will say you can create a full time income only working the biz for 10 hrs. or less a week. That is a load of CRAP.

If you go to all the events, briefings, training calls, etc. that your company has each week you will eat up most of those 10 hours. This does not leave much time for the average part-time MLMer to prospect. So, the first problem I had that contributed to my failure was TIME. The #2 problem I had was marketing. The marketing strategies that I was using consisted of the following: Randomly passing out Magazines, DVD's, and CD's in my local community, 3-way calls with my upline and inviting prospects to opportunity meetings. This is not to mention the hundreds of dollars I spent on purchasing biz opp. leads and calling them.
These strategies were very time intensive and I was not finding interested prospects for my business or product.

My leads were untargeted and based solely on random exposures to my opportunity. I was wasting most of my time chasing down people that were not interested in the first place. I was literally running out of money marketing this way.

I Finally Broke The Code To This Industry And You Can Too - The Solution Was Staring Me In The Face All Along.

The first thing I did when I was in the pits of MLM failure was to take inventory. I did a lot of soul searching and did not want to quit but I knew something had to change. I started by studying and testing different online strategies that produced leads. I began studying courses by network marketing experts like Daegan Smith and Jonathan Budd. I purchased all their training manuals. I knew that I needed a way to generate the right kinds of prospects while I was working my day job. This is why I decided to use technology like the Internet as my main lead generator.

I'm going to share the secret behind my success in this industry and how marketing this way has helped my MLM business tremendously.
I will start by sharing my mindset. My Mindset is important because you need to grasp the philosophy behind why I market differently from the norm. I believe that everyone is special and unique. We all have certain experiences and gifts that can impact other peoples lives.

With this in mind I believe that the #1 most important thing I can do for my prospects and customers is to create value. I can create value by listening, emphathizing, mentoring for free, giving valuable information away, and being a friend. With this as my mindset, I'm not worried about competition. I don't care who you are or what your company provides. If I focus on creating value in other peoples lives I will succeed, period. If I give more of myself to others, I will receive more in return.

You don't have to be a guru or gura to create value. You don't have to wait on someone to teach you what to do. All I can do is teach you marketing skills to attract prospects. I can't create value, that has to come from within you. Your philosophy must be focused on creating value in other peoples lives if you want to be a leader in this industry. With this mindset I now have the confidence to attract highly targeted people to me. Creating value in others will brand you and I as a leader, and people want to join leaders.

This is the first article in my series of articles Titled My MLM Secret #2. Look for it soon!