Achieving Your Advertising Goals With a Roll Up Stand

by Adriana Notton - Date: 2010-11-13 - Word Count: 513 Share This!

Advertising is a common function of a business. However, it requires creativity and hard work to ensure one captures the attention of the intended customers. Many companies therefore take part in trade shows and exhibitions as a way to boost their businesses. If you opt to go this way, a roll up stand provides one of the most effective ways to display your products in one of these fairs.

So what is a roll up stand? This is basically a sign that rolls out when it is set up hence it is perfect for displaying your wares at the show. The sign usually made of high quality graphics printed on a sheet material can be retracted when the stand is not in use. In general, the stand is usually portable.

With its portability, it is clear that the stand presents many advantages for the business that uses it. These stands are normally available in two models, the stressed back and the telescopic model. The retraction and rewinding of the banner into the housing uses a simple mechanism. There are many advantages associated with using these stands.

First, they are usually lightweight, simple to assemble and disassemble hence you can set them up in no time. The lightweight and simple assembly features are also great when it comes to transportation. Apart from these, the stand provides protection for the banner when it is retracted.

Another advantage that a company can expect from these stands affordability despite their quality construction. This is because the materials used in their manufacture are durable which makes the stand a perfect choice for displaying materials.

The stands are also versatile hence offering one with different options. For instance, most of the stands are one-sided. However, they have adjustable height poles. There are also advanced roll up stands, which are two-sided. These usually have a telescoping pole and range in sizes some as high as eighty-five inches.

Apart from the main features offered, one can also opt for accessories to enhance the appearance of your display in a trade show. Some of the common accessories include neon lights and light arms. You can also get a customized carry bag. Although this will not improve your displays, it will help make transportation more comfortable.

When it comes to banner materials, most of the banner stands are designed to accommodate a wide variety of materials. You can therefore go for flex banners, vinyl banners, inkjet printed banners, canvas banners and even digital banners. These stands are therefore a great choice if you intend to have a number of banners for diverse information presentation at the same location. This means you can use them to launch different products in the same trade show.

In most cases roll up stands are a perfect way to attract customers to your booth at the tradeshow. Once such clients have been obtained, the rest can be left to the sales representative who will present the products in a more detailed way. They can also be used when there is no attendant present or when the attendants might not be able to attend to everyone instantly.

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