Are You A Slave To Your Business?
- Date: 2007-01-24 - Word Count: 1047
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If you own your own business and you're struggling with too much responsibility and not enough free time, you're not alone. Too many of us get caught up in working IN a business rather than ON it.
Here are eight tips for transforming yourself from a slave to your business to a business owner whose business runs without your being there.
1. Don't try to do everything yourself.
Yes, it's difficult in the beginning to find extra cash to hire people, but as soon as you possibly can, hire at least one part-time assistant to take care of the busywork, like phone calls, correspondence, filing and so on. Your mind needs to be free to think strategically - to look at the big picture and plan your next step - not spend time engaged in maintenance activities that don't actually bring in any cash.
2. Don't get stuck in perfectionism.
It's great when your product or service meets your own high standards, but you don't want to spend so much time fine-tuning it that your competition beats you to the marketplace and you end up looking like an also-ran. Accept 'good enough' for a start. Get it out there and then improve it as you go. Look at Microsoft's example: they launched Windows 'flaws and all', then sold new versions and upgrades to their existing customers as well as to new computer owners. All the big players do this. Why shouldn't you?
3. Don't think you're the only one who can do it.
When you do hire an employee or outsource a task, don't condemn the other person just because they don't do things 'your' way. Sure, it's good practice to get rid of unsatisfactory performers and continue looking for the best value for your money, but don't expect other people to be your clones. Everyone's different, and perhaps your employee or sub-contractor's method is better or more effective than yours. Your aim should be to surround yourself with people who are more talented than you. They'll make YOU look good and your business will benefit.
4. Don't let clients get away with not paying you.
People will come up with all kinds of excuses to avoid paying you. If your business can't always operate on a cash basis, allow a maximum of 30 days credit. Start with small amounts of product or service, and if the client drags out the payment process, cut them off and put them back on a cash basis. After 60 days call in a collection agency. Advise them of your payment policies at every step so there are no unpleasant surprises. Adopt a 'firm but fair' attitude. You're in business - you're not a charitable institution.
5. Don't let your ego get taken in by a joint venture proposal.
You may experience great rapport with a client and, depending on the type of service you offer, be tempted to consider a partnership or barter agreement with them. Sometimes this is appropriate - there may be a great opportunity just waiting to be seized - but you need to evaluate the situation carefully. Clients will sometimes offer you a share in the profits of their business to avoid paying you for the work you've done or plan to do. This is more likely in an online business where everyone seems to have joint ventures on the brain. The same goes for bartering. These exchanges rarely work out equitably.
6. Don't accept a sense of struggling as the norm.
If getting your business off the ground is hard going, or you find yourself stuck at a certain level of income that you can't seem to break through, perhaps it's time to step back and take a look at your beliefs and attitudes about money. Do you think you have to work hard for it? Do you believe you have to put in long hours if you own your own business? Do you secretly fear that you'll never 'get ahead'? What you think and feel dictates the kind of life you create. So don't gloss over this. This is just as much a part of your business success as producing a product or service and learning how to market. Visit the Wealth Mindset page on my web site for some strategies designed to change your negative beliefs.
7. Separate your working life from your personal life.
This especially applies to home-based businesses. If your office is located near a communal area like a family room or living room, consider the following options. Relocate it to somewhere more private, close the door when you've finished work for the day, or, if there's no door, buy some screens to hide it from view. The last thing you need while you're trying to relax is to glance over at your desk and see a piece of paper that demands your urgent attention. The temptation to tell yourself, "I'll just take a minute to take care of this" is often too hard to resist.
It's even worse if your office is located in a corner of your bedroom. You may be about to go to sleep when a fatal glance at the desk will suck you back into the dreaded workaholic vortex. The next thing you know it's 2am and you realize you're going to pay for your lapse in judgement tomorrow when you sleepwalk through the day.
Similarly, if you work from an office in another location, avoid the temptation to take work home, whether it's to 'catch up' or get a head start on the following day's tasks. Make a new rule: when 5pm arrives, work is OVER for the day.
8. Take time out!
This follows from the last suggestion. You must take some time away from your business. Don't get so one-dimensional that you eat, drink, think and breathe 'the business'. Soon you'll stop having to decline invitations from friends because there won't be any - they'll all avoid you because you'll be so mind-numbingly boring as you prattle on about your business to the exclusion of any other subject. So get a life, or at least revive the one you had before you started on your grand enterprise.
And consider this: when you die, it's highly unlikely you'll get any extra brownie points for working all those 14-hour days.
Here are eight tips for transforming yourself from a slave to your business to a business owner whose business runs without your being there.
1. Don't try to do everything yourself.
Yes, it's difficult in the beginning to find extra cash to hire people, but as soon as you possibly can, hire at least one part-time assistant to take care of the busywork, like phone calls, correspondence, filing and so on. Your mind needs to be free to think strategically - to look at the big picture and plan your next step - not spend time engaged in maintenance activities that don't actually bring in any cash.
2. Don't get stuck in perfectionism.
It's great when your product or service meets your own high standards, but you don't want to spend so much time fine-tuning it that your competition beats you to the marketplace and you end up looking like an also-ran. Accept 'good enough' for a start. Get it out there and then improve it as you go. Look at Microsoft's example: they launched Windows 'flaws and all', then sold new versions and upgrades to their existing customers as well as to new computer owners. All the big players do this. Why shouldn't you?
3. Don't think you're the only one who can do it.
When you do hire an employee or outsource a task, don't condemn the other person just because they don't do things 'your' way. Sure, it's good practice to get rid of unsatisfactory performers and continue looking for the best value for your money, but don't expect other people to be your clones. Everyone's different, and perhaps your employee or sub-contractor's method is better or more effective than yours. Your aim should be to surround yourself with people who are more talented than you. They'll make YOU look good and your business will benefit.
4. Don't let clients get away with not paying you.
People will come up with all kinds of excuses to avoid paying you. If your business can't always operate on a cash basis, allow a maximum of 30 days credit. Start with small amounts of product or service, and if the client drags out the payment process, cut them off and put them back on a cash basis. After 60 days call in a collection agency. Advise them of your payment policies at every step so there are no unpleasant surprises. Adopt a 'firm but fair' attitude. You're in business - you're not a charitable institution.
5. Don't let your ego get taken in by a joint venture proposal.
You may experience great rapport with a client and, depending on the type of service you offer, be tempted to consider a partnership or barter agreement with them. Sometimes this is appropriate - there may be a great opportunity just waiting to be seized - but you need to evaluate the situation carefully. Clients will sometimes offer you a share in the profits of their business to avoid paying you for the work you've done or plan to do. This is more likely in an online business where everyone seems to have joint ventures on the brain. The same goes for bartering. These exchanges rarely work out equitably.
6. Don't accept a sense of struggling as the norm.
If getting your business off the ground is hard going, or you find yourself stuck at a certain level of income that you can't seem to break through, perhaps it's time to step back and take a look at your beliefs and attitudes about money. Do you think you have to work hard for it? Do you believe you have to put in long hours if you own your own business? Do you secretly fear that you'll never 'get ahead'? What you think and feel dictates the kind of life you create. So don't gloss over this. This is just as much a part of your business success as producing a product or service and learning how to market. Visit the Wealth Mindset page on my web site for some strategies designed to change your negative beliefs.
7. Separate your working life from your personal life.
This especially applies to home-based businesses. If your office is located near a communal area like a family room or living room, consider the following options. Relocate it to somewhere more private, close the door when you've finished work for the day, or, if there's no door, buy some screens to hide it from view. The last thing you need while you're trying to relax is to glance over at your desk and see a piece of paper that demands your urgent attention. The temptation to tell yourself, "I'll just take a minute to take care of this" is often too hard to resist.
It's even worse if your office is located in a corner of your bedroom. You may be about to go to sleep when a fatal glance at the desk will suck you back into the dreaded workaholic vortex. The next thing you know it's 2am and you realize you're going to pay for your lapse in judgement tomorrow when you sleepwalk through the day.
Similarly, if you work from an office in another location, avoid the temptation to take work home, whether it's to 'catch up' or get a head start on the following day's tasks. Make a new rule: when 5pm arrives, work is OVER for the day.
8. Take time out!
This follows from the last suggestion. You must take some time away from your business. Don't get so one-dimensional that you eat, drink, think and breathe 'the business'. Soon you'll stop having to decline invitations from friends because there won't be any - they'll all avoid you because you'll be so mind-numbingly boring as you prattle on about your business to the exclusion of any other subject. So get a life, or at least revive the one you had before you started on your grand enterprise.
And consider this: when you die, it's highly unlikely you'll get any extra brownie points for working all those 14-hour days.
Related Tags: home based business, business, outsource
(C) Marguerite Bonneville runs a web design and Internet marketing service. She offers a free 24-part e-course on how to build a web site from scratch at http://www.jslprofessionalservices.com.
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