Three Insider Secrets that Bring a Rolling Thunder of Traffic to Your Home Business Website
Now what?
You need to drive traffic to your Website. Unless you get the word out, your Website is going to sit on the wall and age like an old poster.
It is time to market.
Most people would rather have root canal work than go out and try to sell something. If that sounds like you, you can set your fears aside. The 3 insider secrets below can take you anywhere you want to go - without selling.
What is more, these secrets are free or very low cost. Also, they are low-tech. And, they are easy to use.
Here are the 3 insider secrets:
1) Articles -
Veteran marketers use articles as one of their top strategies. Many have several thousand articles in circulation.
Here are 5 tips to help you write quickly and easily:
* Choose a narrowly focused keyword or phrase that you can use in your title, your first paragraph and again at the end of the article.
* Plan the article out before writing.
* Keep the article short - between 400 and 500 words. It has a better chance of being published.
* Write out your resource box ahead of time. Tell about one benefit readers will get at your Website or from your free ezine.
* Let the finished article rest a couple of days. Then, read it aloud or have someone else read it.
2) News Releases -
News releases are the 900-pound gorilla awaiting to get out of the tub.
Releases spread like wildfire both on the Internet and in print. Millions will read a story based on your release in their local paper.
Here are a few success tips for releases:
* Choose a news release submission service on the Internet. Go with their no cost or low cost package.
* Focus on one newsworthy angle. This might be a new product or service you are offering. Or, tie your offer in with an upcoming holiday. Then again, you might link your business to a current trend such as higher interest rates, or a surge in the popularity of a certain breed of dogs.
* Keep your news release to one page. This gives your release a better chance of being chosen.
* Include just the facts. Put them in short, pithy sentences.
* Your headline is your most important element. It has to catch the eye of the editor. Keep it short and make sure it delivers a punch.
* Your subhead should answer the questions who, what, where, when, why and how.
3) Forums and News Groups -
Posting comments and articles in forums allows you to target prospective customers.
Choose a forum that matches your home business. This way, you will be talking to people who are interested in your product. To find the forum that is right for you, do a Google search.
Thousands of readers will see your comments and visit your Website.
Your comments will add valuable information to the discussion. If you have some particular knowledge, answer questions. You will be surprised at how quickly this will label you "an expert."
There you have it. These secrets work for the big marketers and they will work for you, too.
Before you know it, you will hear the thunder of targeted traffic headed straight for your home business Website.
Related Tags: home business, market, ezine, internet, google, website, traffic, keyword, customers, marketers, news release
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