5 Ways To Add Audio To Your Blog Or Website To Attract More Clients


by Irene Houston - Date: 2008-11-03 - Word Count: 337 Share This!

It's amazing how many people don't realise the power of their own voice.

Audio streaming has been around for a long time, but admittedly, it used to be quite complicated to work out how to add it to your site a few years ago. But that's all changed now, there' s no excuse for not having audio as a marketing tool on you web site or blog nowadays.

Here are 5 simple ways to add audio to your web site to attract more clients:

Add an audio introduction. Tell people who you are and what you do. Your voice coming out of a computer screen can often be what makes the connection between you and your prospective customer. The personal touch goes a long way. Don't go over the top though, your introduction should only be around 1 - 1.30 minutes long. Short and sweet.

Record your clients testimonials. Lots of people forget overlook one of the best ways to advertise your products or services is to have other people endorse them. Many audio streaming websites now provide a special telephone number where your satisfied customers can call in, without any the hassle of complicated equipment.

Record your ebook or special report. Remember, not everyone likes to learn by reading. Many people, particularly those who don't have English as a first language, or who are dyslexic, can prefer an audio version over a written version of your products. Break the chapters of your ebook into sections and record them one by one. Add the audio MP3 file version with the written transcript and charge extra for the two products.

Deliver teleclasses or teleseminars. This is an excellent way to connect on a regular basis with your customers, particularly if you are launching a new product or are considering a joint venture you wish to promote.

Question and answer sessions. Instead of writing a Q & A section on your web site or blog, consider recording the most frequently asked questions to let your customers hear you personally explain how you can solve their problems.

Related Tags: online marketing, audio

And now I invite you to join me on my free weekly teleclasses where I help solopreneurs, coaches, consultants and service professionals to raise their online visibility by adding Web 2.0 tools such as blogs, audio, videos, social media and info products to their sites to attract more clients. Sign up for my free weekly teleclasses at www.StartAnInternetBusinessBlog.com

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