Article Submission - Your Resource Box as a Call-to-Action in Article Marketing
In fact, this is so important, you can do this one part wrong, and all your other efforts are wasted. Do this one part correctly, and you can get ready for a flood of traffic, prospects, publicity, and profits.
A Call to Action
Do you know how to use your resource box as a call to action? Read on to discover how to use this powerful technique in your resource box.
I've so many web sites, newsletters, brochures, articles, and yes, even resource boxes that do not ask the reader to do anything. That is such a waste!
A call to action is simply how you ask the reader to do something. It is a call to take some action.
Though they will not tell you this out loud, most readers want you to "tell me what to do next."
So much internet marketing slams you over the head with copy that comes across like "buy this now or your children will starve!" That kind of call to action is not what I am talking about here.
A Call to Action as an Invitation
A good call to action is simply a well delivered invitation for the reader to so something that benefits them and benefits you. "Visit my web site" - "Subscribe to my free report" - "Check out my new ebook about........." are all good calls to action as invitations.
Related Tags: articles, article writing, writing articles, article marketing, jeff herring, the article guy
And I invite you to visit http://www.20MinuteArticles.com to check out my 26 Article Writing Templates with Examples from Jeff Herring, The Article Guy.
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