Who Says Safe Lists Don't Work?


by John Cale - Date: 2008-09-10 - Word Count: 504 Share This!

Spam rules not withstanding, prospect-targeted email marketing is still one of the best ways to promote products, drive traffic to your website, increase sales and grow your own mailing list exponentially. Although you can no longer buy any list you want, there is a large number of email addresses available through opt-in lists, i.e. those in which people have given their permission to have emails sent to them.

Working through a third-party, like Facebook or the continuity program for a mass commodity product, is not as easy as it sounds especially if you are a business-to-business marketer. Further, the composition of their lists is usually wrong for most online companies or small entrepreneurs.

Your best option may be to join Safe Lists; there are many thousands of them out there. If used properly, they can be a powerful part of your online marketing plan.

There are a significant number of skeptics, of course, who believe that safe lists are ineffective because of their composition. That is, these mailing lists are comprised largely of other online business owners who have opted in only to market their own products and services to the membership. The assumption is that these subscribers are totally uninterested in even reading any of the emails that are not their own.

That may be, but if you can reach enough of them with a meaningful and motivating message, the relatively low hanging fruit is bound to be more bountiful than you imagine -- especially if you are selling marketing techniques or information.

Additionally, safe lists are usually double opt-in databases so the other big issue for detractors is the time and effort involved in the set up phase, specifically for joining and validating your individual memberships. Plus, you have to wade through hundreds and hundreds of emails from everyone else on these lists, taking an extraordinary amount of time deleting the messages in which you have no interest. When you have to do all of this yourself, the work-to-profit ratio can look very unappealing.

"SafeList Buddy" was designed to do all the grunt work for you. This advanced software literally automates the entire process making it incredibly less time intensive and quite cost efficient so you can literally join every list there is.

Dubbed "a Cookie Cutter process to success" by its developer, "SafeList Buddy" has the auto join features you'd expect plus it handles all the validation emails. Just as importantly, its "Pop3Mail Cleaner Software" automatically deletes the unwanted emails from other Safe List subscribers, keeping your inbox manageable. It's even designed to work within the credit system, clicking on the links that earn you credits (without you actually having to read the emails themselves).

"SafeList Buddy" is the most up-to-date and complete software you can buy for this purpose. And, it's much more economical than joining any of the membership sites that offer something similar. Instead of paying about $30.00 a month, when you purchase "SafeList Buddy" it's yours for the onetime charge. Depending on the size of your campaigns, this could save you thousands and thousands of dollars.

Related Tags: internet marketing, online business, email marketing, spam, membership sites, safelist buddy, advanced software

John Cale is the GuruReporter within the internet marketing niche. Gurureporter.com is an online community where free members can share ideas, concepts, strategies, and discuss trends. Only the very best internet marketing gurus and their products and services will be featured at the site. Please visit GuruReporter and rate the guru today.

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