The art of placing E-zines ads.


by anthony Bowen - Date: 2007-02-04 - Word Count: 426 Share This!

I hear and read that advertisers say that e-zine ads don't work. That some of them think that their expectation were way to high. Maybe that their ad is not written well enough.

I am here to tell you that this type of advertising really does work. Here are a few secrets that will help you drive a lot traffic to your website. 

First lets talk about the type of ezine ads.

-Standard Ads

Standard ads are the least effective ads available. These are ads put in a special section. The classifieds are not very effective and should be avoided. Standard ads should be avoided.

-Sponsor Ads

These ads are the ones you want to run because they are very responsive. These ads should be uses instead of standard ads.

-Editor Recommendations

I found this to be the best technique. You can work out a deal with  the ezine publisher, just let that person know your intentions. In  exchange for their endorsment you can do the same them.

Just write the E-zine publisher and tell them what you have in mind.  They will be glad to do this for you. Afterall this is a way to make them look good also.

You can also do a joint ventures with them. The owner and you can swap ads in your welcome message. (You do have a welcome message don't you) Just put a few lines like this below.

=============================================
Hey, while your here, why don't you sign up for xyz newsletter right now. Let them tell you about great marketing and promotion tips. Just sign up here at mailto@blablabla and receive 6 free bonus gifts.
============================================= 

Most people will sign up just because they are in a sign up frame of mind. Afterall this is good for you and the publisher.

Note- If you are a ezine owner yourself, remember that placing ads in your ezine is just a fast way to make money. Remember to send your subscribers useful advertisements that they can benefit from. Don't offer suger cookies to diabetes, not a good mixture.

As we know nobody likes misplaced ads.This just upsets your subscribers causing them to cancel their subscribtions. This will also waste your sponsors money when they advertise with you.

Making money should never be primary focus suppling quality content. The money will come with growth due to your quality.

As a ezine publisher your main focus is to keep the advertiser/sponsers happy. They are the ones that support your publication.

Keep this in mind when placing yours ads.

Article By Anthony Bowen

Now that you read this article see where I got my training and information. http://www.moneyinyapocket.net



Hello my name is Anthony. I am the father of 3 and the devoted husband to a beautiful women. The reason I write is to share information with people that need it. I would never say that I am a guru because thier is so much to learn. However, I am available to people that want to share information. Your Article Search Directory : Find in Articles

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