Ten Reasons To Put Promotional Gifts In Your Marketing Budget
1. Promotional gifts are a great way to increase brand awareness and get your company noticed. A branded gift or one imprinted with your company's slogan will keep your name in front of your customer's eyes, which translates to more sales for your company.
2. Promotional giveaways and gifts leave a lasting impression on prospective customers. A stylish and useful gift with associated with your company's name is sure to be remembered when it's time to do business.
3. You can double and even triple your trade show responses when you package your message as a useful, memorable promotional gift. In fact, if you pre-plan your strategy and send out a promotional gift before the trade show, you'll get twice the targeted traffic to your booth. And that translates to more contacts and ultimately more sales.
4. Corporate and promotional gifts are an excellent way to secure dealer loyalty. If you sell your product through a network of distributors, promotional gifts are a great way to cement your relationship with your distributors and make sure that your company gets preferential billing when it's time to make a sale.
5. A thank you gift to loyal customers is a great way to retain the customers that you already have. Make a point of acknowledging your return customers, and reminding them that you exist with promotional gifts that say "We value your trade".
6. Put your name on everyone's back - or the top of their heads. T-shirts and hats inscribed with your company's logo are among the most popular and useful promotional gifts you can give away. Whether you use them in an employee incentive program or hand them out at a public event, you'll be increasing your company's exposure to the world.
7. Energize your employees with promotional gifts as incentives. Employees live on their commission and pay, but they really thrive on recognition. Institute an employee incentive program with promotional gifts and watch their productivity shoot through the roof.
8. Bring old customers back to the fold with a targeted "We miss your business" campaign. If you've got customers who haven't bought from you in a while, sending out a little token that says 'come back to us' is a surefire way to remind them that you're a great company to do business with.
9. Increase your company's visibility. The little promotional gifts go a long, long way in ROI. A desk calendar with your company's name on it will put your name and number where it will be seen every day. Your name on the handy sticky note dispenser will remind them of your company whenever they see it.
10. Special events are more memorable when you include a takeaway promotional gift like a reusable canvas conference sack. Every time your gift is used, it will increase the good will that you've invested in.
Related Tags: gifts, promotional gifts, trade show gifts, conference gifts, promotional giveaways
Gareth Parkin is the co-founder of Ideasbynet, the UK's leading online promotional gifts and promotional items company based in the north of England. Established in 2001, he has taken the UK gift market by storm by the application of modern business thinking and the latest search engine marketing techniques. For more details visit http://www.ideasbynet.com
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Is SEO Optimisation Important Today?
Those who have tried setting up their own websites know just how competitive the online market reall - How to Shop Fearlessly, Look For Bargains, And Save Time and Money on the Web?
With the advent of online shopping, going to outlets and discount shopping centers may become an act - Roll Up Stand Changing Vendor Booths
Most people have been to trade shows, home shows, state and county fairs and other places where ther - Achieving Your Advertising Goals With a Roll Up Stand
Advertising is a common function of a business. However, it requires creativity and hard work to ens - Trade Show Displays and Expos
Trade Shows and community business Expos provide a captive audience for your business, to get the wo - How to Make Sure Your Newsletters Are Sent Out on Time
There are three key elements to making sure your newsletter is delivered on time: People, planning, - Portable Displays - Trade Show Displays
Portable Displays are the best option for exhibitors when it comes to Trade Shows. Portable Displays - Banner Displays - a Great Portable Display
Banner Displays are considered one of the most portable displays when used for trade shows. They com - Small Business Reputation Management - Your Small Business Information Could be Wrong
Bad information could be out there circulating on the Internet this very minute about your business - Eight Guidelines For Writing Newsletters That Engage Your Readers and Build Your Business
Want to write newsletters that engage your readers and help to build community? Whether you are a sm
Most viewed articles in this category:
- Adsense Is Making Me Rich
I want to talk to you about the power of Google AdSense and how you can use it to generate not hundr - How to Increase Your Business Using the Esoteric Science of Radionics
As a small business owner, there are an amazing number of difficult skills I need to master so my bu - 14 Top Lead Generation Tips
According to former Harvard Business School professor David Maister, typical marketing practices are - More Marketing Dope
Direct marketing can make you very successful, but you’ve got to understand the basics. Here a - The State Of Paid-To-Surf Programs Today
What a difference a year can make. 12 months ago, auto surf programs were at their peak. More an - Should You Open Up An Ebay Store?
Ebay has provided some amazing opportunities for many people to earn online. This widely popular au - Is Adsense A Good Idea?
For many webmasters, Google AdSense has become a great revenue generator. Since the program pays th - The "Coat Of Arms" Revisited
Recently I listened to a interview with Mark Joyner and Gary Halbert about Gary's famous "Coat of Ar - Brand Loyalty
It's a challenge getting consumers to remain loyal to a particular brand. Unlike the good old days w - The Hottest Affiliate Ebooks Out in the Market Today!
Affiliate Project X is a great affiliate marketing ebook. Totaling only 50 pages you could have your