Business Insurance Leads, Building Relationships

by Jay Conners - Date: 2008-05-12 - Word Count: 365 Share This!

If you are an insurance agent that is looking for insurance leads, more than likely you are looking for policies in the area of auto, home owners, or life insurance. It makes the most sense because this is where the higher commission is.

Due to the fact that most business insurance customers are seeking insurance policies for start up businesses where the premiums are not all that high, the business insurance lead is not highly sought after by insurance professionals.

Also, for these same reasons the customer in need of business insurance has trouble finding someone to fill their business insurance policy for them.

Here is something for Insurance agents to consider when it comes to working with business insurance leads.

If you take the time to help a customer out with their business insurance needs and take the time to build a relationship with them, in no small way will they be overly appreciative of the fact that you took the time to help them.

Remember, you are with them in the beginning and you are a major component for helping them get their fledgling business off the ground. The trust and loyalty they will have in you is second to none.

Because of the relationship and the trust you have built with this customer they will be more than likely, and more than happy to do all of their personal insurance business with you. Which of course leads to life insurance, car insurance, home owners insurance, etc.

Or, at the very least you will have their ear when it comes time to explaining your products and services and the savings that you can offer them.

Also important is finding the right insurance lead company to work with.

Look for the insurance lead companies that sell fresh, real time business insurance leads, and one with which you can start out with a low minimum deposit.

This concept has been tested and has worked for many insurance agents so it may be something you want to consider.

So the next time you find a break in your day or an opening on your calendar, invest in a handful of business insurance leads and see if you can build a relationship with a small business customer.

Related Tags: insurance, policy, marketing, sales, leads, business insurance, insurance policy, insurance lead, insurance sales, insurance agent, insurance industry

Jay Conners is the Account Manager for an Insurance Lead Company specializing in real time insurance leads of every variety.

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