Business Articles - Quietly reflect on the whole of China PV industry chain model


by XEXE WANG - Date: 2010-07-19 - Word Count: 639 Share This!

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2010 PV industry in China ushered in the "Indian summer" post, is quietly began to reflect on the whole industry chain. In fact, including the silicon material, silicon, batteries, battery components, application systems, including five industrial chain links, the Chinese PV industry is the existence of "integration" and "professional" two commercial routes. Suntech to represent the latter, stick to a part of the industry chain, that "anything done, can not achieve anything"; while the former Zeyi represented British interests, believe in the whole industry chain model can bring the minimum cost. Meanwhile, Zevi LDK, Trina Solar, CSI Canadian Solar and other solar companies in the industry chain also have different degrees of extension. Why is extremely keen business


vertical chain? Changzhou Trina Solar Limited and Chairman of the high discipline those who had been so publicly said, "who can do low-cost, whoever has a strong competitive advantage (310 368). From low-cost technology, production efficiency, management and other aspects vertical integration strategy is an inevitable requirement for low cost. " In fact, any industry has its "integration" and "professional" differences, and enterprises are faced with the choice of these two areas. National Federation of the new Energy Chamber of Commerce Executive Secretary of Yue-Hai Wang believes that the market division and the whole industry chain each have their own benefits. "But from mature in terms of industrial development, division of labor is the trend, such as Germany, but in China, industrial development more complicated." He said eloquently.


Present, the photovoltaic industry chain enterprises have opened up on the hair in force, in order to obtain more profits. With the fourth quarter of last year, since the gradual recovery of the global PV market, the domestic photovoltaic industry also began to flourish. However, capacity expansion over the past few years, serious, continuous decline in PV prices of downstream components. In contrast, due to capacity planning, middle of the silicon prices rose unexpectedly recently.


PV industry chain from the point of view, lower barriers to entry is low compared to PV, Lin Ma Yue-yang, director of new energy technologies, said the production of downstream components is relatively easy, while the middle reaches of investment higher than the pull section downstream, " lower overall risk than high. " "We are a vertically integrated company, from polysilicon anchor to the components, as well as design and installation of PV systems, but our investment is usually extended upward from the starting components." Mayaw called for consideration of risk and return, Lin Yang is the first expansion of new energy generally lower middle expansion again, "are basically the same types of enterprises so."


Famous Taiwan Electronic Professional information providers "DIG IT IMES "said the recovery in 2010, after the solar PV industry, solar wafer plant in a number of cross-strait situation of shortage, causing expansion boom, making mid-stream equipment manufacturers face pressure to pay no shipping, delivery time from the normal 3 month extension of 4-5 months so far.


According to the world's third-largest silicon wafer manufacturer Zhejiang Four Seasons recently released Yu-hui declared, the initial PV market by 2010 demand is expected to remain strong demand in the first half. Report revealed that the current prices remain stable polysilicon, silicon up spot quotations appeared. The industry believes that the domestic PV industry over the past few years a lot of focus on the downstream areas of investment, so that components of an increasingly competitive industry, price wars are most serious. In contrast, silicon capacity is inadequate. "But now, China has emerged a new round of silicon expansion wave, which is also very rational." These people cautioned that "component silicon business enterprises to prevent repeat mistakes."

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