In the marketing and advertising world, pad printing is not a prominent tool. Marketing guides do not make mention of memo pads or note pad printing as a matter of fact. But this one you should know. It may not be a common and known marketing tool but in reality, memo pads are a simple yet effective tool in its own special way. The fact that it is not commercialized is its unwritten advantage. Nowadays, because of the proliferation of postcards, brochures and leaflets, among others, people have come to consider them as junk mail. It's not that they are not effective enough but isn't it great to unearth the benefits of something that has not been overly used or explored?

This is why we are talking about custom memo pads here. Whatever you say, one give-away benefit of the memo pad is that they can be used. They can always come in handy whether you put them by the fridge or beside the phone. They will never fail to remind you of things to do, addresses or phone numbers to remember and simple notes that need to be written down for future reference. This is the pure and simple reason that custom memo pads are a hit to a lot of people. You will find below some pointers in giving away your custom memo pads to advertise or establish relations with prospective clients. Read and learn how you can make the most of a simple yet wonderful tool known as custom memo pads.

The first thing you can do is hand out your memo pads to co-workers or friends in the business. Apparently, you should have dozens of contacts when you are in a business. Among them are suppliers, banks, tax agents and retailers. Why not send them your memo pad as a token of rapport? You can always say it matter-of-fact like "Why don't you take one of these? This was printed for the company". To create a better impression, you might want to give that out with your business card. Now you have given them two things to remember you by, something they can use if ever they need to get in touch with you. And since your custom memo pad is great for taking down notes, you reinforce your presence in your contact's day-to-day activities. Now how's that for recall?

You can also hand out your custom memo pads to your clients for free. Have you forgotten that freebies are a great come-on for customers? It is always easy to give out memo pads because they can be used anytime, anywhere. For instance, if you have special promos in your store or you are offering a sale, you might want to give away your custom memo pads to patrons. For sure, they will be glad to have them. At the same time, you give your advertising efforts a boost because you get to promote your business to all the other people in the household or in the office. And the memo pad may also serve as a sweet reminder to people that they found great deals in your store.

Another thing you can do with your custom memo pads is to put them inside your press kits. In case you don't know, memo pads can also be included in your PR tools. If you are having a press conference, it would be great to give out your memo pads to journalists and writers who love taking down notes. They would certainly be happy to receive a custom memo pad in their press kits. That's another way of letting them have a good impression of you.

Those are just three ways of productively giving away your custom memo pads. See how they can instantly be popular with your recipients despite being simple and low profile? Now you're looking at your memo pads with new found respect.

For more information, you can visit this page on custom memo pads