SEO - Four Steps To Quick Success
- Date: 2006-12-05 - Word Count: 310
Share This!
If I had a dollar for every time someone asked me "So how do you do Search Engine Optimisation", I'm sure I would have been able to buy a house with the proceeds by now.
The short answer is that there is not a magic formula to Search Engine Optimisation (SEO), you can't just change a few things and the website will appear on the first page of the results for a competitive search phrase.
When my clients ask what SEO actually is, I tell them that it is positioning a website in the top results on the search engines. This is done by on-page optimisation and off-page optimisation.
There are key elements when it comes to doing SEO and all must be met or your website is doomed from the start.
1) Have your keywords in your title tags
2) Make sure your website copy has your keywords in it
3) Have backlinks pointing back to your site
4) Have your Keywords in the backlinks.
To explain what I mean in point four: All websites should have backlinks pointing back to themselves. In addition, they need to have their keywords included in the backlinks - This is called anchor text.
Having anchor text in your backlinks is vitally important, and will help your website rank much, much faster.
Aged domains also play a big part in a websites success, this means that search engines favour older domains - usually over twelve months old.
If you own a website that is at least a year old it would be far more beneficial to use that particular site rather than registering and creating a new site.
Also having your keywords in your domain name is of great benefit when it comes to SEO. It is estimated that a website with its particular keywords in it will rank ten times faster than websites that don't.
Including your keywords in your sub pages also helps a lot.
The short answer is that there is not a magic formula to Search Engine Optimisation (SEO), you can't just change a few things and the website will appear on the first page of the results for a competitive search phrase.
When my clients ask what SEO actually is, I tell them that it is positioning a website in the top results on the search engines. This is done by on-page optimisation and off-page optimisation.
There are key elements when it comes to doing SEO and all must be met or your website is doomed from the start.
1) Have your keywords in your title tags
2) Make sure your website copy has your keywords in it
3) Have backlinks pointing back to your site
4) Have your Keywords in the backlinks.
To explain what I mean in point four: All websites should have backlinks pointing back to themselves. In addition, they need to have their keywords included in the backlinks - This is called anchor text.
Having anchor text in your backlinks is vitally important, and will help your website rank much, much faster.
Aged domains also play a big part in a websites success, this means that search engines favour older domains - usually over twelve months old.
If you own a website that is at least a year old it would be far more beneficial to use that particular site rather than registering and creating a new site.
Also having your keywords in your domain name is of great benefit when it comes to SEO. It is estimated that a website with its particular keywords in it will rank ten times faster than websites that don't.
Including your keywords in your sub pages also helps a lot.
Related Tags: seo, google, search engine optimization, search engine optimisation, serps, seo company
Chris Angus is a SEO and Website Marketer. He is also a White Hat SEO. Mobility Scooters Asbestos Management Doors Oxford
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Chip Resetter
Some printer manufacturers, such as Canon, HP, Epson and Lexmark, put a chip into their inkjet or to - Services, Benefits And Selection Of Conference Call Provider
If you are seriously seeking for a conference call provider then be very careful in selecting the mo - Making The Most Out Of Your Chosen Business Phone Service Provider
In the United States, many cheap business phone services are available, as well as the services of i - Essential Buyers Guide For The Iphone 4
Released in the UK on the 24th June 2010, the iPhone 4 is considered by many to be the latest must-h - Various Business Phone Service Provider Choices
Communicate with your trading partners and a customer with the most productive way that does not eve - Conference Calling Companies - What Should You Really Look For In Conference Calling Companies.
First, let us first determine exactly what a conference call is.A conference call is really a phone - Sim Free Mobile Phone- Freedom From Any Kind Of Sim Free Phones.
SIM free mobile phone is the most popular mobile phones as it is with various offers and plan like t - Professional Yet Cheap Cell Phone Service Through Internet
Today, the demand and needs of commercial business has changed drastically. Now, the business patron - New Cellphones - High Tech Mobile Phones With Wonderful Features
New cellphones have become the essential widgets for communication and enjoyment. Gone are the days - Using Your Smartphone As Wi-fi
Using your cell phone to provide Wi-Fi to your laptop or iPad has now become an everyday occurrence.
Most viewed articles in this category:
- LG U830: Flavor of Chocolate, Power of 3G
Taking cues from the award winning design of the LG Chocolate, the latest offering, the LG U830 is - T-mobile: Bringing World 'simply Closer'
A proud member of one of the world's largest mobile companies, T-mobile is the UK network of T-mobil - Dishnetwork Is Better Than Other Television Service Providers
With over 12 million subscribers and a ranking of number one in customer satisfaction from JD Power - Sony Ericsson W850i: Complete Musical Package
To remain competitive in the market and to add novelty in its Walkman series Sony Ericsson has broug - Se K800i: an Excellent Camera Phone
Sony Ericsson's K800i is the first handset that comes with Cyber-shot brand and gives a true picture - Dish Network Offers A Variety Of Programming Packages
Dish Network offers a variety of programming packages for everyone's wants, needs, and budgets. Even - The Power of Influence
Years ago, the Carnegie Institute of Technology analyzed the records of ten thousand people and conc - Choosing A Web Hosting Provider By Their Customer Service
When choosing a web-hosting provider, there will be tons of questions you need answered before settl - Shield your Family With Reverse Cell Phone Number Search
Free reverse cell phone number searches is a great method that can help you in making certain that y - Sony Ericsson K610i: a Delight for Shutterbugs
Over the years camera phones have evolved. From being an add-on into the mobile phone, it has now be