Email, Opt-in Email marketing: Plan for Making it Big


by LALITA N - Date: 2008-07-21 - Word Count: 380 Share This!

Whether it is life or business planning is very important. In life we plan about our education, our marriage then for children and after that, their education and marriage. In fact our life is the outcome of various plans only. Now, if you are planning for some new online techniques of brand promotion then I am sure that your plan would be tried and tested. As no one wants to take big risk as far as online advertisement is concerned. And nowadays, people are choosing opt-in Email marketing to a great extent.

According to the Internet marketers opt-in Email marketing is the best Online advertising technique due to its affordability, transparency and result-orientedness. It is direct and very effective. In fact a responsive email list can be a nice way to make good money online and so opt in list building is a great start. Also, creating targeted email list may take time but it is profitable in the long term.

Internet marketers suggest to follow the following 5 steps for an effective opt-in Email marketing.

Step 1. Content-rich newsletter creation: No one can get impressed by general information so try to shoot latest and exciting news, real hot trends and fresh content.

Step 2. Relationship development: Take a good care of your subscribers and maintain a good relationship with them. You can send welcome messages or you may write something about special events. A strong connection can be developed with your subscribers with a little effort.

Step 3. Customer knowledge development: Know your customers and their need. Know your targeted group. By knowing better you can provide better solutions to theirs problems.

Step 4. For targeted traffic use forums: It works opt-in Email marketing. You may search for forums related to your product.

Step 5. Blog creation and Email list building: You can place in your opt in form which is a nice way to attract targeted people.

Therefore, apply these 5 steps and I am sure that opt-in Email marketing will bring real benefits for you. After all its a step by step plan.

Author: Author is expert in email marketing, presently render her services to Rupiz Xpress that helps you in building email marketing campaign, opt in email marketing, custom lead generation, bulk email marketing etc.


Related Tags: email marketing, bulk email marketing, opt-in email marketing, custom lead generation, permission based email marketing

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