Things To Know About Getting Visitors To Your Website
- Date: 2010-10-19 - Word Count: 632
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You Must Get Targeted Traffic To Your Business Website, Paid or Free.
Let's face it! Without traffic your website business is torpedoed. Getting traffic to your website can be very expensive. That is unless you get targeted traffic. You will save mega bucks on advertising costs by having targeted visitors to your website. Targeted traffic means - those prospective customers who are looking to purchase your product or service. You do not want to spend money on people who are searching the web for free information, and have not decided yet what they are actively wanting to obtain, and really do not have their wallet out to buy. That is expensive traffic.
How do I get visitors to my Web site? It's the question everyone is asking, so I'll attempt to answer it with some simple solutions.
1. Your site needs to be optimized for search engines. When you paste text from a MS Word document directly into your blog or Web site, it creates pages of crappy code that has nothing to do with your content. Some sites actually drive traffic away because of the hidden code that only the engines read is so messed up, the robots avoid it. Always post under the html tab rather than the compose or design feature of your blog or Web site. Then re-activate the links using the link feature of your program. If you don't know how to do this, have a technical person teach you so you can do your own updates and posting. It's frustrating to have to pay someone to make simple changes or wait until they can get around to helping you.
2. Provide good content and keywords on your site that people use to look for your topic. There are plenty of sites on the Internet (many are free) where you can search to see what keywords are most popular.
3. Offer something or ask for a response. You want to have something on the site to offer visitors so they will return. Ask them to sign up for your RSS feed, subscribe to your newsletter, or post a comment. Give them a free report, eBook, or an electronic product available as a digital download. Make sure the product is something you have legal rights to.
4. Read blogs and leave comments on sites where readers of your genre hang out. An author can get the kind of people who are interested in purchasing and reading his books to visit his site by determining a target market. Romance books have a different audience than books about motorcycles. But, that's not to say that you can't sell in cross markets, it just makes better sense to market to someone who needs or wants what you have to offer. Locate blogs relevant to the topic of your book and start interacting with people there. When you strike up a conversation, be sure to mention your book.
You must know your buyers. Do you want to sell worldwide, countrywide, or in your home town? This can also make the difference in how much you spend on your advertising costs. There is no use in paying for a yacht when there are two people going fishing, and you can use a 16 foot skiff with a 20 HP motor.
The best free keyword research tool is Google Keyword Tool. You can learn lots by spending a bit of time going over what you can find on that website. Just go to Google and type in Google Keyword Tool. You will find a link to click that will take you to the Google Keyword Tool. Bookmark that site as it will be your Keyword Research Bible. Never type another sentence on your site without checking the KEY WORDS you will be using. However, make sure that the sentences are meaningful for humans.
Let's face it! Without traffic your website business is torpedoed. Getting traffic to your website can be very expensive. That is unless you get targeted traffic. You will save mega bucks on advertising costs by having targeted visitors to your website. Targeted traffic means - those prospective customers who are looking to purchase your product or service. You do not want to spend money on people who are searching the web for free information, and have not decided yet what they are actively wanting to obtain, and really do not have their wallet out to buy. That is expensive traffic.
How do I get visitors to my Web site? It's the question everyone is asking, so I'll attempt to answer it with some simple solutions.
1. Your site needs to be optimized for search engines. When you paste text from a MS Word document directly into your blog or Web site, it creates pages of crappy code that has nothing to do with your content. Some sites actually drive traffic away because of the hidden code that only the engines read is so messed up, the robots avoid it. Always post under the html tab rather than the compose or design feature of your blog or Web site. Then re-activate the links using the link feature of your program. If you don't know how to do this, have a technical person teach you so you can do your own updates and posting. It's frustrating to have to pay someone to make simple changes or wait until they can get around to helping you.
2. Provide good content and keywords on your site that people use to look for your topic. There are plenty of sites on the Internet (many are free) where you can search to see what keywords are most popular.
3. Offer something or ask for a response. You want to have something on the site to offer visitors so they will return. Ask them to sign up for your RSS feed, subscribe to your newsletter, or post a comment. Give them a free report, eBook, or an electronic product available as a digital download. Make sure the product is something you have legal rights to.
4. Read blogs and leave comments on sites where readers of your genre hang out. An author can get the kind of people who are interested in purchasing and reading his books to visit his site by determining a target market. Romance books have a different audience than books about motorcycles. But, that's not to say that you can't sell in cross markets, it just makes better sense to market to someone who needs or wants what you have to offer. Locate blogs relevant to the topic of your book and start interacting with people there. When you strike up a conversation, be sure to mention your book.
You must know your buyers. Do you want to sell worldwide, countrywide, or in your home town? This can also make the difference in how much you spend on your advertising costs. There is no use in paying for a yacht when there are two people going fishing, and you can use a 16 foot skiff with a 20 HP motor.
The best free keyword research tool is Google Keyword Tool. You can learn lots by spending a bit of time going over what you can find on that website. Just go to Google and type in Google Keyword Tool. You will find a link to click that will take you to the Google Keyword Tool. Bookmark that site as it will be your Keyword Research Bible. Never type another sentence on your site without checking the KEY WORDS you will be using. However, make sure that the sentences are meaningful for humans.
Related Tags: website promotion services, seo in india, web designing in chandigarh, search engine optimization in india, seo in chandigarh
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