Article submission software has totally revolutionized the traditional methods of submitting article manually. Article submission or what is fondly termed as article marketing plays a pivotal role in the overall website promotion strategy of any webmaster. If you are not submitting articles to promote your website today, then you are seriously missing out a huge chunk of targeted traffic eager to buy your products, or sign up for your affiliate programs or list. This article will put you on a walkthrough in the world of article marketing and how article submission software fits in like a glove with this traffic generating technique.

Articles are your posters to the internet world, announcing your web presence. People submit articles to communicate their thoughts and ideas or introduce readers to their websites. A well-written article would pull in unstoppable traffic, while a poorly written one drives visitors away. But the truth is, unless you get your article out to as many article directories as possible, it is no use even if you wrote an excellent informational article.

Article submission is not the right way, mass article submission is. The problem with mass submitting manually to article directories is it takes ages, and is hardly an enjoyable experience. You would go through endless logging into article directories, copying and pasting your article at each site. It could take at least several hours to one full day to submit to 100 article directories, without the help of article submission software. Ask the old-timers and they would share their agonizing experience with you. But it eventually would pay off as they know that articles when given enough exposure to more audience would draw lots of targeted traffic. Some established websites syndicate content from article directories and when your article gets picked up and published, this could mean an unceasing stream of traffic to your website.

Since there is a demand for article submission service and no one had come up with article submission software, smart business people, mostly internet marketers started article submission services such as iSnare, Article Marketer, etc to help webmasters submit their articles. Good article submission services that provide top-notch service to their customers are still around, while some shabby ones just come and go. No matter what, there is a setback in using these services, that is, the cost. Such services either charge you a flat rate for a fixed number of articles to be submitted, or a quarterly subscription with a limit to the number you can submit. It can range from a few dollars per article to over $100 to submit about 10 articles. Unless your article is guaranteed to attract enough traffic to be profitable, it could be a costly exercise.

The beauty of technology is its endless pursuit of improving the way we carry out our tasks. Developers have built many article submission software to help us webmasters to expedite the article submission process. Some article submission software have taken article marketing a step further with full automation, and even allows for modifications of your article content. Many webmasters have ditched manual submission or subscription to article submission services for these tools. The robustness of such software and its one-off price tag are the main reasons why they are so attractive. Learn more about article marketing at my blog and get the latest scoop about the top few article submission software in the market.

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