Web Design: Cheap vs Quality... You Get What You Pay For...


by Dalton N. Putnam - Date: 2010-04-07 - Word Count: 787 Share This!

Have you ever noticed one of those advertisements claiming that you could possibly have a website designed for $199, or an ad where someone will create your website design for a really small amount of money? The adage "you get what you pay for" is actually true, particularly when it comes to web design! A cheap website is just that - a cheap website. Web design is very significant, particularly when you are promoting your firm or organization. Your website design will introduce your company or outfit to the world and I don't think a $199 effort would put up a very good testimony. A website will have greater coverage than print, especially since almost 2 billion people surf the web these days. And the cost of a web design will always be better than print in the long run and I doubt you would ever get as much value from print as you would from a website for the money. But these low priced ads are a little overboard when it comes to web design.

Web design is an art and a science that is learned and perfected over time. Not just anyone can do good website design and do it competently; thus it is important that you talk to your web designer and become acquainted with him or her. Some web designers are great artists, others are fantastic at code, a small amount are decent at SEO (search engine optimization) and even a smaller amount are excellent at every one of these areas. Most of the bigger web design companies maintain teams of individuals to make up for what all of their different designers may be deficient in. Obviously, common sense implies that the more people that are working on a website design, then the higher the price will be. Nowadays, the more costly the web design doesn't automatically signify the better the web design will be. This is where you want to talk to the actual designer who is designing your website and get to know them. Trusting your own wisdom and your own intuition goes a long way! You should like and trust your designer particularly seeing as you may be working with him or her at length. Web design is not a "fire and forget" business and it shouldn't be; although quite a few designers today tend to operate in that manner unfortunately. For most businesses today the ideal scenario is when you have a web designer that can be on hand anytime you need to make adjustments to your website.

The days of a static website are no more. In the ever-changing world of the web, a dynamic website is where the focus is. Website designs nowadays call for content that is ever-changing and constantly updated. Inventory, images, blogs, news, events and countless other facets of your web design will need to be altered or updated repeatedly. The best platform is one where you have a content management system (CMS) as well as a web designer. The CMS will let you update basic content without having to know a lot of fancy code, and your web designer will be at hand when you need them to help you out of something you broke or incorrectly modified.

Therefore what should all of this cost? The cost depends on several situations and factors. Quite a few things affect cost, for instance, how many pages are needed, how much content will the consumer provide and how much content will the web designer have to design, how many pictures and graphics will have to be created or modified, whether JavaScript and Flash are used or not, how many forms must be designed and how complicated will they be, and the list can go on endlessly. I would express that a web design will probably run as a minimum of $1,000 and up. If you purchase a web design for less than $1,000 then you in all probability aren't getting much if anything. For the most part websites that are less than $1,000 will more than likely be one page or a few pages at best and be an extremely plain design. These very plain websites are what most would call a "brochure site" and you customarily don't receive a decent amount of business from a brochure website. Most respectable business and company websites will usually be around $2,000 to $3,000 and ecommerce web designs would start at roughly $3,000 to $5,000 and up. Major company sites would begin at $5,000 to $10,000 and up. So if you spend $199, expect a $199 performance, if you spend $1,000 anticipate a $1,000 performance, and if you spend $3,000+ look forward to it looking, operating and producing like a great web design.


Dalton N. Putnam is a long-time authority on web design. You can learn more about web design on his Mississippi web design site.n
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