The Soul of Search Engine Optimisation
When it comes to search engine optimisation services, text of the title tag is considered as the most important aspect of a web page. The page title (it is different from the heading) is the text displayed in the title bar of your web browser. In programming terminology, title text is everything written between the tags in the section of a web page.
Optimisers insist this is the place where your keywords must be present. Judicious use of keywords in this tag can alone push your campaign to greater heights. In fact, it is believed that you can afford to do away with all sorts of optimisation techniques if you optimise your title text correctly.
This tag holds even bigger importance for homepages of websites. A number of search engines do not pay heed to the 'keywords' meta tags in a web page's programming. They index pages primarily on the basis of title tags. Therefore, it is advisable to put in extra efforts in making your page titles keyword rich and conducive for search engines.
As per SEO service providers, the title should not be more than 60 characters, including spaces. Try and use your best keyword in the beginning of the title text. Avoid including the name of your company in this text, because the search engine is actually looking for keywords and not unfamiliar names.
But, if your company name is so popular that it can actually pass off as a keyword, you can afford to use it in the title tag text. For example, a web surfer is unlikely to search for a nondescript company name like 'Twinkle Furniture Makers Pvt. Ltd.' However, users will be interested in knowing about a 'Microsoft' or 'GE' or 'Hyundai'. These companies can use their names as keywords in the title tags and still be successful in their, search engine optimisation process.
Every page of your website should have title text relevant to its specific content. The homepage's title tag should have your site's general keywords and each subsequent page's title should have keywords that talk about the subject mentioned on that particular page.
According to optimisers, improper or non-existent use of titles is a practice that will keep you away from getting into the top ranks of search engine result pages. In fact, poor link building is the only other shortcoming that can be as detrimental to your online success.
Related Tags: search engine optimization, seo services, seo company uk
Aisha Danna is a search engine optimization expert, working on both off-page and on page Optimization. Her extensive knowledge of link building and article submissions has boosted search engine rankings of numerous websites. She is currently working with ePurple Media as an SEO expert.
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Genuine Ways To Promote A Website
Internet is overloaded with millions of websites on different topics and subjects, here being notice - Simple Ways To Promote Your Website
Website promotion is the conjunctive outcome of Business, Customers and Internet. The best web promo - Seopressor Review Wordpress Plugin
Yes, a different SEO tool that can do everything including washing your old dirty laundry and bring - Japanese Seo - Break Into The Lucrative Japanese Market
Are you looking to drive traffic to your website? Do you want to successfully cater to the Japanese - Search Engine Optimization: Constantly Changing
There are plenty of cheaters out there who find ways around just about everything Google sets up and - Local Seo - What It Is & How To Use It Successfully In Your Search Strategy
Local SEO. Do you really know what it is? It's a term you often hear thrown around at parties by guy - Overview Of Pay Per Click
Pay per Clicking (PPC) advertising is a form of online marketing that drives targeted leads to your - Use Blog Commenting Service For High Traffic
You must be visiting to internet in your day to day life, and must be coming across different types - Professional Link Building Services Improving Search Engine Ranking
If you have collected all the needed facts about link building and its services then definitely you' - Link Baiting And Link Building Techniques
Search engine optimization is a very vast field, it contains many terminologies and techniques. Link
Most viewed articles in this category:
- Google Adsense Best Ads Placement
There are lots of stratigies, and ways of thinking, and I guess all of them has been tried at some p - Search Engine Tips & Techniques
As you are building your site or getting your site built, you need to do as much as you can to ensur - Social Media Optimization Gives you Online Business That Extra Boost
Social media optimization is nothing but the various methods that are utilized for making a site eas - Google PageRank Update Analysis
For those of you not yet aware, Google is currently updating the PageRank they are displaying in the - Common Search Engine Optimization Misktakes and Solutions
7 Search Engine Optimization Mistakes and SolutionsTo many websites, webmasters discover that major - Search Engines Secrets - Easy To Follow
1) Before you start, you must find the right keywords. If you optimize your WebPages for the wrong k - Keywords and Keyword Density
One of the best ways to insure that your site is being properly designed is to insure that keyword d - How you Can Make Money With Google Adsense
Google adsense is an advertising program that can help you earn lots of money from advertising, if u - The Great Search Engine Experiment Revisited Who is the Coolest Guy in the Universe
A recent Search Engine Experiment Demonstrates how by combining Key Word Rich Web Pages and Blog Ent - SEO Contests: Good or Bad?
As a webmaster you probably already know what a SEO Contest is or you surely came across some of the
