Customer Service - Customers Serving Customers?
Did you know that an online business forum could pay significant dividends in customer service?
Customer service is a very important aspect of your online business. Some businesses err on the side of too little interest shown to customers while others can be extremely overbearing and smother a new client until they consider a restraining order.
There is a middle ground that can show your customers you care without pushing them to make an additional purchase. The struggle we all face in customer service is being able to adequately meet the needs of valued customers.
Certainly one of the best things we can do is respond swiftly and in the consumers best interest if they have a complaint. Future sales rest on the success of your ability to manage consumer complaints.
One of the ways to minimize consumer complaints is to allow customers to take an issue directly to other customers through a forum. At first blush this may seem like a good idea. However, it seems that when a consumer has the opportunity to ask questions from a third party they have a better chance at resolving many issues prior to a visit to your customer service department.
An example would be if a consumer were to purchase an electronic device from your online store and after working with the item, consider the purchase to be ill advised because they can't make it perform correctly.
A customer forum would allow that consumer to visit with others who have used this product and may be able to provide guidance on how best to make the product function properly. In this case the consumer is happy, you minimized a complaint, and other customers are made useful allies in your online business success.
Certainly you will discover negative feedback in these forums from time to time, but this is simply an opportunity for your customer service department to shine. Take decisive action to remedy the problem and provide a post in the business forum with the steps you have taken to correct the issue.
This allows all customers to see the effectiveness of your 'service after the sale'.
We've all been to stores where the clerk uses Point of Sale (POS) software to point out a variety of items that would go well with our original purchase. Sometimes this can be of help, but sometimes it's just annoying. A business forum allows you to gauge a more appropriate response to customer problems and then demonstrate just how responsive you are. The good news is more than one customer will be impressed by your excellent response.
Related Tags: marketing, internet marketing, site promotion, customer service, customer feedback
Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. Get your own website online in just 5 minutes with HighPowerSites at: http://www.highpowersites.com. Start your own ebook business with BooksWealth at: http://www.bookswealth.com Your Article Search Directory : Find in Articles
Recent articles in this category:
- Using Keywords Effectively For an SEO Campaign
Keyword research is one of the most crucial parts of an SEO campaign. If you end up choosing the wro - Search Engine Optimization Copywriting Tips
SEO copywriting is not as technical as it sounds but is different from traditional copywriting for t - 3 Tips to Make Money Using Videos
For the last five years video has been a real success in the internet. Now you can find video in alm - Is Social Media Networking Your Next Strategy For Your Online Marketing?
When you try to work on online promotion and online marketing, social media especially social media - Submitting a URL of Your Website
People who make a website usually do research on how to improve not only the quality of their websit - 5 Bad Habits of Article Marketing
There are many ways to advertise your company but having a highly ranked website is the best. Most p - Facts About SEO Services Company
SEO services companies are becoming very popular in the internet marketing world but there are some - 4 Ways Search Engine Optimization Can Be So Powerful
Whether you are an affiliate marketer, small businessman or a large organization, your first step wh - A List of 3 Options For Internet Business
The trend of making money through online business has become trendy now a day. People are shifting t - Getting the Best Affiliate Products For Your Site
Making money online was never so difficult before. There are numerous ways through which you can mak
Most viewed articles in this category:
- The Revolutionized Ebay Etailsolution Software
With the help of eBay, the auction business has received a new meaning. With the help of the many eB - Internet Millions - by Ryan Orrell - Honest Review
REVIEW: "Internet Millions", by Ryan Orrell, is a refreshing new kind of internet marketing e-bo - A Google Adsense Addiction
54% of all Google Adsense publishers admit addiction to click income. A recent online study conducte - Lead Generation for Top Residual Income
At the heart of any good residual income business is a person who knows how to generate leads. Lead - Make Money With Information Ebook Products: The Other End
I don't like thinking of myself as the kind of person that has made it rich on the internet, but in - Repeat Business Equals a Residual Income Stream
Residual income comes from other people reacting to a single action by the business owner. What bet - The NFL & United Way
There are many ways that NFL players help with the United Way. First of all, they donate a lot of th - Seo - Making Money Writing Seo Reviews
If you are a reviewer or critic you are likely to find work writing reviews of products and services - Understanding Perfume Types
Understanding the various varieties of perfume can help to cut through the difficulty in selecting a - Ecommerce Basics: Three Things To Avoid
When you decide to put your ecommerce website together there are a few mistakes that are easy to mak