Before you buy natural wrinkle remedies, let me give you some helpful hints. In order to make an informed decision about a natural wrinkle cure or any other cosmetic, I believe that consumers need help. We've been lied to by the big cosmetic companies for far too long.

Marketers insinuate that a product is a safe and natural wrinkle cure, when the active ingredient is a synthetic chemical created in a laboratory. That's what's in those Botox "alternatives", a synthetic formulation, similar to amino acids, but NOT naturally occurring.

We've been told that artificial preservatives and other additives are safe, when used in health and beauty aids, because they do not penetrate the skin. Researchers have shown that this is a lie. I have seen companies advertise their "natural wrinkle remedies", but when I evaluated the ingredients, I learned that all of them were NOT naturally occurring compounds. Manufacturers still rely on artificial preservatives, even though there are safer alternatives.

More and more we are learning about the damaging effects of paraben preservatives, phthalates, BHT and other synthetic chemicals. We have learned that they DO penetrate the skin and are stored in our body's tissues, rather than being excreted as waste. In those tissues, they act like hormones, cause free radical damage and change DNA strands, predisposing the cells of those tissues to cancerous growths.

It has become commonplace to make a natural wrinkle cure that includes organic sunscreens. But, organic sunscreens are not always safe. Benzophenone and oxybenzone for example are popular choices for companies that want an SPF (sunburn protection factor) on their creams and lotions.

They are commonly included in natural wrinkle remedies, based on the theory that sun exposure causes wrinkles. Scientists advised against the use of benzophenone and oxybenzone, early on, because they have a tendency to damage DNA strands, but the evidence was not "strong" enough.

Instead of having to prove that an ingredient is safe, someone has to prove that they are unsafe. Then it takes years to get them pulled from the market. Over two years ago, researchers proved beyond a shadow of a doubt that benzophenone and oxybenzone were cancer-causing agents. Yet, there are still literally hundreds of lotions and creams on the market that contain the compounds.

It is possible to find a safe and effective natural wrinkle cure. You just need to look for a company that has your skin's "health" in mind, rather than their bottom-line profits.

Look for natural wrinkle remedies that are free of artificial preservatives and added fragrances, free of sunscreens, since the safety of these compounds is questionable. Look for a company that fully explains the ingredients in their natural wrinkle cure and why those ingredients were chosen.

You won't find many companies that do these things, but it is well worth your effort to look. The most effective natural wrinkle remedies will increase firmness and collagen production. They will reduce inflammation, prevent addition damage and repair old damage. Just remember to evaluate them carefully and protect your health.