The Advantages of Using Integrated Telephone Systems

by Keith McGregor - Date: 2008-10-23 - Word Count: 404 Share This!

Most of us have a mobile phone, email and an office phone, which may or may not have a voicemail service. Some of us also have Blackberrys (Smartphones), or use instant messaging or text messaging. So how do our customers know what is the best way to contact us? And how do we know when our customers or colleagues have left us a message?

According to primary research by Avaya, 38% of lost revenue was due to the unavailability of a worker when needed.

Communications within businesses are not always unified. Email is not integrated with voicemail systems, voicemail systems are not integrated with mobile phones, mobile phone contacts are not linked to the directory on the office telephone system. You may also have two telephone numbers, two voicemail services, an email inbox and an SMS inbox.

Wouldn't it be great if we could bring all this together through your telephone system? Your voicemail is delivered to your office phone, your mobile phone and our email inbox? What if you could answer a voicemail by email or an email with voicemail?

Unified Communications, as it is known, is the ability to bring all our communications solutions together in a simple and more cohesive way. By using a single number for contact, our customers always know how to get hold us and we don't have to disclose our mobile phone numbers. Calls will be routed by the office telephone system to wherever you are.

When you're on the road it can be difficult to read or respond to emails. By using text to speech technology, our emails can be read to us and we can reply just as easily using speech recognition software.

So how can Unified Communications solutions in a telephone system differ from standard business telephony systems?

Unified communications puts more information in the hands of management enabling better, more informed decisions to be made.
Customers receive a better level of service, as they are more likely to be routed to the intended person first time.
40-70% of all mobile phone calls are made in the office. By routing calls from mobile phones through the office telephone system, call costs can be greatly reduced.
A telephone system with unified communications solutions gives your business a competitive advantage. In fact if your business telephony systems do not incorporate some kind of unified communications, you are at a competitive disadvantage to those that do.

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South African born Keith has lived in the south of England for most of his life. After graduating from University with a degree in Business Information Systems Management he decided to start Strawberrysoup; a website design company based in West Sussex and Dorset.
Keith successfully gained entry into the Southampton University Air Squadron and spent over 12 months training to fly. Since then he has continued to follow his interest in flying and has now began his own training in the form of a Private Pilot's Licence.
Keith also spent 13 months working within the Image and Printing Group at Hewlett Packard in Bracknell. Throughout his time there, he was responsible for many activities including events organisation and website design and maintenance.

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