Viral Marketing Is a Must - Not Using It Could Drown Your Business!


by The3inetwork - Date: 2007-01-24 - Word Count: 731 Share This!

Got to be creative.

This is one standard a site must have, to lead the race
in the competitive battle in the Internet based business.
With competitors every where you look, every method of
marketing must be employed and utilized.

It won't matter if you have a stellar product or a superbly
designed website, if people don't know that you exist. It
just won't matter, and you are not going to make it big.
Worst of all, your business could just die before it
truely lives.

Amongst all the many methods and schemes used by so many
e-commerce sites today, there remain some technics that
can still help you and give your popularity rankings a
extra boost. One of these is the so called technics is
Viral Marketing.

Even though the term Viral depicts a virus, a word very
much dreaded by all computer owners, it is not as it seems.
You do not actually use a computer virus to spread your
business. Everyone has had enough computer errors and
crashes, not to mention dealing with real virus's and
those pop up ads and spywares.

Viral Marketing what it is and how it works

Viral Marketing is otherwise known as Viral Advertising.
It is a marketing strategy used to build the public
awareness of one's product or company. They use many
types of media to reach out to the public without really
promoting the product. But by "riding on" in other forms
of addictive means that could get a person hooked and be
obliged or amused to actually pass it on, with the product
or company advertisement along with it.

To put it simply, companies ride on the idea that if people
like the content of a media they will pass it on to their
friends and family. They sponsor the certain media, such as
a cool flash game, funny video or amusing story. which one
may pass on to another with the company brand or logo or
the products description or any other content to help
promote the company or its product.

Viral marketing on and offline have become a popular means
of advertising and marketing because they are for the most
part relatively low cost. To avoid being filtered as spam
mail, viral marketing counts on the eagerness of one person
to pas on the product. If a person sees the name of the
person they know as the sender, they won't block it and
open it as well.

Many companies offer incentives such as discounts and rebates
when they help in spreading their viral marketing. They rely
on the number of recipients a viral marketing gets from one
person in determining the amount or number of incentive they
can be attributed with.

Using Viral Marketing to your advantage

The main and foremost advantage of viral marketing is that
you get a lot of publicity and public awareness about your
site and your company. You get to generate a flow of traffic
that are potential customers. With a little ingenuity and
imagination, plus some incentives or prizes, you can reach
out to a great number of people and announce your existence.

Now days more and more sites and companies are catching on
to the effectiveness of Viral Marketing and Advertising.
Not using it could just wither your business into nothing.
Along with other schemes and methods in promoting your site,
like Search Engine Optimization and such, viral marketing
could easily help get you ahead in the rating games fast.

Some companies employ Viral Marketing techniques that are a
sneaky way to get people to know about you and your company.
You get them to pass your advertisement along. They are also
very low cost that not investing in it could be downright a
horrible business suicide. All it takes is a great idea, a
good addicting media, like a game, or a funny story many
ideas are still out there. So be creative, create some
gossip or a buzz, many movies are promoted by using scandals
and gossips to make them moiré popular. Remember the movie
"The Blair Witch Project"?

Many big companies have tried viral marketing and have had
many success stories with it. An old classic example is
Microsoft's Hotmail. It has worked wonders for them.

Now it's your turn to use viral marketing to work many fine
wonders for you. Act now and start reaping the benefits Viral
Marketing will provide for you and your company's sales figures.


About the Author: Isaac Menely is a webnetwork
Administrator/Developer/Network Marketer.
At his site http://www.3itraffic.com he will
share with you his viral marketing system.

Related Tags: marketing, website, business, viral marketing, rankings, site, viral, popularity

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