Promotional umbrellas are among the top-selling promotional items of all kinds. It's a fact that may be surprising to some, but there are some very good reasons for it. If you're looking for an idea for a promotional giveaway for your next trade show, take a look at some of the reasons that promotional umbrellas stand out as excellent values for promotional gifts.

Fact: No one ever has too many umbrellas.
One of the biggest mistakes that people make when buying promotional gifts for giveaways and trade shows is buying items that won't ever be used. How many key rings can one person use at once? How often will you use that Frisbee? Promotional umbrellas are a great choice for promotional gift giving because no one throws away an umbrella as long as it remains intact. You never know when you'll need an extra. When you hand over a printed umbrellas to a valued client, they're not thinking of the dozen other umbrellas they've tossed into a drawer. More likely, they're considering how handy it will be to have this one at the office - just in case.

Fact: The best promotional items are those that the recipient will find useful.
Umbrellas are high on the list of items that EVERYONE finds useful. There are some gifts that have limited appeal - pedometers are perfect for the health conscious market, for instance. Printed golf tees are perfect giveaways for those that like to golf. Umbrellas are one-size-fits-all, good for everyone on your list. Quality promotional umbrellas are welcome in any market, from sub-teens to seniors and everyone in between.

Fact: Promotional umbrellas are highly adaptable and versatile.
Just because umbrellas appeal to everyone doesn't mean that they can't be targeted for your particular market. There's such a broad range of styles, types and colors that you can easily choose promotional printed umbrellas that will most appeal to your market segment. Go for the dignity with elegant ferules and muted colors, or appeal to your spirited youth market with eye-popping colors and wild prints. No matter who you're trying to sell, there's an umbrella that they'd love to have.

Fact: Promotional gifts that are used in public offer the secondary advantage of brand visibility.
Where else does one use an umbrella but in public? When the skies open to let the rain out, your message will be seen all over town on your promotional umbrellas. What other item can give you such broad exposure?

Fact: Promotional umbrellas offer you one of the largest print areas for your message.
In a world where big means visible, promotional umbrellas have a major advantage. If your main aim is visibility, you can choose a style that offers all-over printing so that your logo can be seen from block ahead. On the other hand, if you prefer a more discreet presence, you'll find distinctively styled printed umbrellas that print your message on the umbrella handle or on the wrist strap where your customer will always see it.

Fact: Promotional umbrellas offer great opportunities for marketing slogans and tie-ins.
One way to make your marketing promotions pay off extra dividends is by coordinating your promotional gifts with a slogan or message from your company. Umbrellas offer so many hooks to hang a slogan on that you'll have no trouble finding ways to tie your entire campaign together using promotional umbrellas.

For more information on advertising promotional products and marketing business gifts check out the leading promotional gift companies online today!