In these days of economic recession, individual incomes have dwindled to almost nothing, to say the least. But there are ways to thrive and prosper even in these adverse times. When one door closes another one opens, so they say. And to those with the zest and inclination, there are a quite a many business opportunities if you only know where to look for them.

Google AdSense is one of the excellent business opportunities available on the internet. And it is guaranteed scam free. AdSense is a highly successful ad program conducted by the great Google. However for this you need your own website at first. Given below are some pointers as to how to go about it.

Before signing up as a publisher with AdSense, you got to create your own personal website. In the ever expanding world of internet, this is a very easy matter. First of all you ought to choose a topic for your website. If you are unfamiliar with this you can do some research on the matter. The next thing is to identify the keywords for your website content. Many tools are available online which will aid you in finding out keywords that are highly paying.

The next step in the process is to choose a domain name and get hold of a web hosting account. There are many providers who are ready to host your site for next to nothing. Then you can go about to designing the website. Many applications are expressly meant for this and you can avail yourself of their features. You don't need to be a geek to do this, as your hosting account offer many site builders' tools and you can choose from them. Now that your website is ready you can turn to bring traffic to your site because without it your website is quite useless. As a first step, submit your website to the various search engines, important directories and social bookmarks. Do this in moderation though. Start building links with classified ads, press releases, blog commenting, forums, article submission, yahoo answers etc., Try to do some promotion offline too if possible in magazines and with posters and banners. As soon as your website attracts a reasonable number of visitors, you can register with AdSense. But don't get impatient. First of all Google will want to review your site before accepting you. Google doesn't favor websites with low traffic and duplicate content. Once you have the AdSense account, follow their instructions to customize your ads. Feel free to experiment with the structure and position of your ads until you fully optimize them. Always remember to add original content and increase link popularity. If your site has a higher pager rank, it will drive more traffic to your site. However there are some very important points to keep in mind. On no account you shall click the ads of your own website. Google will smell a rat if you do and blacklist you right away. You can maximize your earnings by building more websites for yourself. Never stop in your efforts to build traffic to your website and update it constantly. More traffic means more money in your wallet. Soon you will admit that Adsense is one of the finest business opportunities to hit the internet.

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