How Important Is My Niche to My Online Success


by Edeh Chijioke - Date: 2006-12-21 - Word Count: 458 Share This!

It baffles me very seriously when people say that they want to make money on the internet but they don't have the slightest idea of what kind of product they want to sell or what kind of service they want to render. But they tend to forget that a home-based business man without a niche is just like a car without a number plate which cannot be easily traced when lost. Or worse still, it is like a car or a man without a name. You must have a niche if you want to be an online success.

You must have a name before you can have a good name because your name will help to give your name a definition; it is your name that will help people to believe in you. It's your name that will help people to locate you easily. Your name is like your personal home or contact address. It sounds crazy, even though some people say that you need some level of insanity to make it in any online business, for one to ask you to come to his house but tells you that his house has no address; so his house cannot be defined.

You must have a definite and well defined niche. Your niche is very important because it helps customers to locate you. It helps you to have targeted audience or customers. It makes you a specialist, an expert or a professional. It gives you a voice amongst many people. It makes you an authority. It makes you to have a definite market.

For you not to have a niche is as dangerous as for a man not to have focus in life. Imagine such a man; he just goes about aimlessly as one that is groping in the dark. Having a niche can easily make you a household name. It is important that you have a niche so you can easily rub minds with other people in the same niche; you can easily know where you are failing it and where you are making it, and you have enough time to address the problems of your clients or customers.

Just show me an internet marketer that has no niche and I will show you an internet marketer that is an internet "playboy". Well, I discovered that most of the internet marketers prefer not to have a specific niche, but to roam about from one niche to another, to having a niche because they think that they will make "fast" money by doing so.

I advise you to carve out a niche for yourself because that will go a long way in making you a household name in your online business. And when you become a household name you naturally become an online success.


Related Tags: seo, internet marketing, affiliate programs, rss, blogging, viral marketing, online advertising, co

Edeh Chijioke is an Internet Marketer and a Research Reporter on Various Internet Marketing phenomena such as Search Engine Optimization, Viral Marketing, Adsense, Copywriting, etc. For Details Visit http://www.raymondedeh.com Now!

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