Tips for Setting Your Copywriting Rates
A copywriting job can mean brisk business, especially for writers who have the skills and experience. However, that is only if the writer knows how to strategically price his copywriting services, something that can be very tricky, especially for beginners. Setting a rate for copywriting can be confusing, particularly because you don't want to overcharge and turn away prospects or undercharge and not be paid what you deserve. Here are some of the most important things that you should consider when setting your copywriting rates:
Different copywriters charge different rates
This is due mainly to the type of skills you have, your writing expertise and experience. Beginner copywriters, for example, cannot charge the same rates as more experienced ones.
The key here is to prove that you can deliver. Even if you have the skills but don't have the experience, it can take a while before you can charge a rate as high as those charged by a copywriter with more experience than you do. This, even if you will be writing on the same topic. A Web article, for example, may cost only $75 for a beginner copywriter while a more experienced copywriter may charge at least $120.
The type of writing and topic
The type of writing project and its topic will also affect copywriting rates. An article written on a general topic, for example, may be charged at a lower rate than a write-up about a project with a specialized topic. Article writing, newsletters, brochures, ads, ghostwriting a book, news stories, press releases, etc.; require different types of research and styles of writing.
The type of research that has to go into writing will also influence the rates, the more difficult, intricate and technical the writing needs to be, the higher its rate. Extras that add value to a copywriting service such as search engine optimization or writing using HTML can also allow a writer to charge more.
To give you an idea how much copywriters charge for their services, here are some ballpark figures you might find useful:
For articles that will appear on a website, copywriters charge anywhere from $100 to $400 per write-up. If you choose to charge by the hour, the range can be anywhere from a low of $50 to around $85. For Web content that will fill 10 pages, you might want to charge for about $1,000 to $1,500, depending on the type of content.
For press releases, copywriters often charge from $300 to around $600 while others may charge lower, starting at around $100 or $150.
For sales letters, freelance copywriters usually charge a whopping $1,000 to around $2,000 per letter. Some, such as those still building their portfolio, can charge from a low of $200 to around $500.
The number of words
Many copywriters charge per word while others prefer a set number of minimum words per write-up. These become the basis of their copywriting rates. For example, a copywriter may charge a lower rate for a 300-word write-up than he would for a 500-word article.
The frequency of the writing project
There are different copywriting rates set for one-time writing projects and for continuous assignments. Copywriters will generally charge a slightly lower copywriting rate for continuous projects than for one-time only articles.
After service
As part of their copywriting services, copywriters often allow one revision per article which is included in the set rate. Further revisions and additions are sometimes billed extra or based on a per hour rate. Copywriters may charge from about $30 to $70 an hour to make their revisions.
Self-marketing
Believe it or not, how much you can charge for your copywriting rates will also depend on how well you can sell your writing skills. If you're unsure of what to charge and less confident about your writing, you're likely to charge a rate that is less than what's reasonable for your level of skills and experience. Know your skills and be confident so you will never have to charge an unreasonable rate.
Related Tags: tips for setting your copywriting rates
For more in depth information on visit http://thenichefactor.info/hiddencopywritingsecret/
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Writing The Best Ad Copy Possible For Newspapers
Learning how to write ads for Newspapers is a very important skill a small business owner should mas - Top Suggestions To Become A Far Better Proofreader
Proofreading is a process which involves rectifying several spelling and other grammatical mistakes - Greatest Training Strategies
When you have ever been to a health care provider, the first thing they do is convince you to do low - What Everybody Ought To Know About Publishing
Imagine picking up your daily newspaper and fiding blank pages. Or turning on the 6 p.m. news to be - Get Your Creative Juices Going
Writing an article doesn't just mean putting down thoughts into words then typing and writing it. A - Article Review Test- Facing And Passing The Article Review Process Easily
Article review test is an important step that any new writer has to take in order to write for an ar - Adopting Good Writing Tactics For High Search Engine Rankings
Search engine optimization of the site is responsible for improving the accessibility of the site on - How Big Should Your Headline Be?
I've recently seen this demonstrated in a split test I put together on the entry page of my web site - Crafts Articles - How to bag maintenance
cheap chanel purses can not help but have a subtle cortical surface wounds, hand temperature and m - Classified Advertising: Follow The Aida Formula For Success
Writing classified ads really is easier than you think. All you have to do is follow a simple formul
Most viewed articles in this category:
- Sales Letter Writing
When writing a sales letter, it is important to have a good attitude in order to sell your product o - Why Copywriting Doesn't Work
Once upon a time I had an ad critiqued by one of the world's few copywriting geniuses.Not a freelanc - Secret to Writing Killer Copy
The point of contact is any place where your potential client has the opportunity to see your market - Increase the Power of Your Sales Letter in 2007
Writing a good sales letter can be frustrating. Looking around at some examples you find that most - 3 Keys To Effective Sales Letters
Today I want to talk a little bit about sales letters. You've probably read tons of sales letters d - Newsletters: 4 Mistakes People Make
68% of customers stop doing business because of perceived indifference through lack of communication - How To Write Killer Sales Letters That Will Help Flood Your Inbox With Cash
A powerful, well-constructed sales letter is undoubtedly one of the most lethal tools in an internet - How To Write Advice Marketers Must Have
How to write sales copy advice is easy to find in the marketing world. All marketers know they must - Seven Webcopy Essentials To Boost Sales In 2007: How To Engage Online Visitors
Relevant webcopy is the key to engaging your website's visitors and converting more sales in 2007.Fo - Discover the Winning Ad Headline That Skyrockets Traffic, Sales, Profits & Subscription Rates
You may have heard that a good headline is what you need at the top of your sales page to get your v