Business, A Pop Up Tent Makes A Versatile Marketing Tool For Trade Show Displays


by SUSAN SLOBAC - Date: 2009-02-26 - Word Count: 437 Share This!

Many companies participate in trade shows for the interested audiences that flock to them. If you are looking to remodel your home, for example, you know that you will see a wealth of new ideas and products by visiting a home and garden show. But because there are so many companies vying for the audience's attention, you have to do everything in your power to make your company stand out from the rest. A pop up tent or canopy tent in your company colors and with your company logo emblazoned everywhere will not only help attract the attention of potential customers, it will help them to remember your company name, easily return to your booth if they wish to at a later time, plus the canopy tent or pop up tent allows you the room you need to conduct business.

You can select from a wide variety of colors, including distinctive bright neons, for use in the walls and ceiling of your trade show pop up tent. If chosen wisely, the color of your tent alone could be unique enough that it is easy to spot in a venue full of tents, a distinct advantage to your company visibility at a trade show.

You can optimize the pop up tent even further by using your company logo or graphics to adorn the tent. Logo tents are a smart choice, because the average person needs to see or hear something at least six times before it is committed to memory, so the more often they see your logo on logo tents, the better for your company's reach. Logo tents can be customized to your specific logo's requirements in terms of color, size and shape.

Graphic tents offer another effective way to get your message across to the public instantly. This is especially important if you are attending a trade show outside of your company's country of origin. Not everyone may speak your language, but everyone can understand a picture. If you sell sporting goods, for example, by placing pictures on graphic tents of the various items that you offer, or a picture of an athlete playing the sport for which you offer the equipment, people will know immediately what you can do for them.

You can select a pop up tent or a canopy tent in several different sizes. It is a great idea to have a few different sizes of company tents available to your staff who will be working the trade shows, because some indoor venues have restrictions on tent size, so this way you will always be prepared with the appropriate pop up tent.


Related Tags: canopy tent, pop up tent, graphic tents, logo tents

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