Writing Articles - Why Bother With Keyword Optimization?
- Date: 2008-09-20 - Word Count: 388
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If you are like one of the hundreds and thousands of people looking to promote your website, then you should seriously consider keyword optimization.
Once you've created your website, completed your product and are ready to look at article marketing, you should seriously consider keyword optimization. If you are looking for higher rankings of your website on the search engine results and for higher numbers of hits and traffic to your site because this is what keyword optimization will do and it is incorporated with article writing.
I am not saying that you will not succeed unless you incorporate keyword optimization in your promotion, but you are more likely to succeed if you do. There are quite a few marketers who have achieved tremendous success without using optimization techniques.
Having said that, keyword optimization is not something that you need to consider too hard because as you write your articles, you cannot help but draft them without mentioning certain keywords.
It goes without saying that when you draft your articles, they should be written for the human reader in mind. Do not write your articles for search engine result. The art of keyword optimization is to generate your articles using the keyword several times, but repeating your keyword in your article willy-nilly is not the way forward.
It is very important when you write your article and you have chosen your keyword that the two are relevant to your website. If you website focuses on suntan lotion then your articles should cover the same topic.
There are rumors that it is important to achieve between three and 10 percent keyword density, but I do not believe this.
Providing you use your keyword naturally in your article, then I do not think you need to worry about it. Never use the same keyword twice in the same sentence.
And always try to use your keywords in the top half of your article, as most search engine spiders will not go beyond the top half.
You can cheat by including variations of the spelling of your keyword in your article, and you could also use the plural. One other thing you should carefully consider is choosing the title of your article.
It is a great opportunity to optimize the headline. Just repeat the keyword in the title and then continue to mention it several times in your article.
Once you've created your website, completed your product and are ready to look at article marketing, you should seriously consider keyword optimization. If you are looking for higher rankings of your website on the search engine results and for higher numbers of hits and traffic to your site because this is what keyword optimization will do and it is incorporated with article writing.
I am not saying that you will not succeed unless you incorporate keyword optimization in your promotion, but you are more likely to succeed if you do. There are quite a few marketers who have achieved tremendous success without using optimization techniques.
Having said that, keyword optimization is not something that you need to consider too hard because as you write your articles, you cannot help but draft them without mentioning certain keywords.
It goes without saying that when you draft your articles, they should be written for the human reader in mind. Do not write your articles for search engine result. The art of keyword optimization is to generate your articles using the keyword several times, but repeating your keyword in your article willy-nilly is not the way forward.
It is very important when you write your article and you have chosen your keyword that the two are relevant to your website. If you website focuses on suntan lotion then your articles should cover the same topic.
There are rumors that it is important to achieve between three and 10 percent keyword density, but I do not believe this.
Providing you use your keyword naturally in your article, then I do not think you need to worry about it. Never use the same keyword twice in the same sentence.
And always try to use your keywords in the top half of your article, as most search engine spiders will not go beyond the top half.
You can cheat by including variations of the spelling of your keyword in your article, and you could also use the plural. One other thing you should carefully consider is choosing the title of your article.
It is a great opportunity to optimize the headline. Just repeat the keyword in the title and then continue to mention it several times in your article.
Related Tags: home business, article writing, article marketing
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