The Problem With Customer Service
What can you, as a business owner, do to improve customer service? There are a number of things, most easy to implement:
-Offer money back if they aren't satisfied
-Listen
-Deal with complaints and resolve problems quickly
-Personalize your website (and make it easy to navigate!)
-Monitor calls to improve service
-Be helpful and take the extra step. Walk them to aisle three, don't just point them to it
-Don't make promises you can't keep. If you say it will be here Tuesday, make sure it's here Tuesday
-Answer the phone, or hire an answering service. People want to talk to a live person.
Of course, there are many more. Just think of ways you like to be treated when you are a customer and act accordingly. The Golden Rule applies, and it need not cost a lot, if anything. Listening is free! Good customer service will keep old customers coming back, and bringing new ones in. Word spreads, and soon your business will be known not just for what it sells, but for the wonderful service you provide.
Related Tags: money, help, company, business, phone, service, customer, good, listen, lack, promise, answer, helpful, provide
Loralea Prentis is a freelance copywriter currently residing in Ottawa, Canada with her husband and two children. She is educated in Advertising, Marketing and Public Relations and in the health care field. For more information, please visit her website at
http://www.thewritingshop.ca
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