AOL Spam Filtering Technology


by Roderick Suganob - Date: 2007-03-20 - Word Count: 211 Share This!

American Online (AOL) is one of the major mail administrators in the internet industry. AOL like other mail administrators provides a quality service in terms of its mailing procedures and formats. Optimizations of emails as well as spam filtering are also part of AOL's service. Indeed AOL makes a clear runway for their users emails.

Sender Policy Framework (SPF) has been adopted by AOL to fight spam. SPF doesn't literally block spam unlike spam filters and spam busters. What an SPF does is that, it keeps the real addresses from being forged, and thus prevent misdirected emails (bounced emails) on legitimate senders - protected return path. Spammers forge addresses to hide their true identity and as well prevent bounced emails from their inboxes. Through SPF user can know if the sender's address is authentic or fake.

Furthermore, SPF let the users specify their sending policy. Whenever a policy is made by a user, the domain owner publishes this policy. And when someone's mail sever receives a message suggesting to came from that domain, that recipient sever can check if indeed the message is legitimate by checking the published stated policy. With this, proper assessment of emails can be made. Once a message is proved fake, then it can be marked as unwanted or unsolicited.


Related Tags: email marketing, spam, online marketing, spam filter, filter, content assessment, delivery assurance

If you're planning to have an email account, AOL is a good suggestion. Try visiting www.aol.com. But if you're running an online business which uses email marketing and you want to check if your emails are permitted to pass in AOL and other major mail administrators try checking www.emailreach.com. Email reach has services which can help you optimize your emails.

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