Discover Why Articles and Press Releases Don't Mix
Many new marketers may wonder whether press releases orarticles are the better marketing source. The main thing to remember with these two types of marketing is thatthey are both completely different.
The only similarity in press releases and articles is thatthey need to be well written, have good relevant content, and be optimized withkeywords to get ranked in the search engines. Other than these similarities, they are completely different from eachother.
If you are writing and submitting articles to articledirectories, you hope that they will get read and your link will get clickedon. You may even see your article onsomeone else's website. This is alwaysa good thing for your business, as you will then have good linkpopularity.
Article writing is writing about relevant information aboutyour subject of expertise. This willmake you look like an expert in your field.
Press releases, on the other hand, are not at all likearticles. They are written in theperspective of getting the news out. Itis kind of like an announcement. Pressreleases are not submitted to article sites, and they are not used to submitother articles. Many people get thesemixed up with articles and end up writing more of an article than a newsrelease.
When you think of writing a press release, think of what youwould read in a newspaper. It needs tobe newsworthy. It isn't anadvertisement or some type of self promotion. You can do a press release on almost anything. Anything new that needs announced is good for a pressrelease. Starting a new blog, lens, orcompany is definitely newsworthy.
The key to remember about press releases is that you shouldonly8 submit them when you have something newsworthy to announce. Don't submit a press release for the purposeof getting people to read your newest article that you submitted. Submit your press releases sparingly.
Press releases and articles are not to be mixed. They are two completely different entitiesand should be kept that way. If youfollow this concept, you will see better results from the articles and pressreleases you submit.
Source: Free Articles from ArticlesFactory.com
Related Tags: articles, discover, why, press, and, dont, mix, releases
Jason Pearson is an online marketing who wants to share his secrets with the world. To find out more click here...Jason Pearson Your Article Search Directory : Find in Articles
Recent articles in this category:
- Is SEO Optimisation Important Today?
Those who have tried setting up their own websites know just how competitive the online market reall - How to Shop Fearlessly, Look For Bargains, And Save Time and Money on the Web?
With the advent of online shopping, going to outlets and discount shopping centers may become an act - Roll Up Stand Changing Vendor Booths
Most people have been to trade shows, home shows, state and county fairs and other places where ther - Achieving Your Advertising Goals With a Roll Up Stand
Advertising is a common function of a business. However, it requires creativity and hard work to ens - Trade Show Displays and Expos
Trade Shows and community business Expos provide a captive audience for your business, to get the wo - How to Make Sure Your Newsletters Are Sent Out on Time
There are three key elements to making sure your newsletter is delivered on time: People, planning, - Portable Displays - Trade Show Displays
Portable Displays are the best option for exhibitors when it comes to Trade Shows. Portable Displays - Banner Displays - a Great Portable Display
Banner Displays are considered one of the most portable displays when used for trade shows. They com - Small Business Reputation Management - Your Small Business Information Could be Wrong
Bad information could be out there circulating on the Internet this very minute about your business - Eight Guidelines For Writing Newsletters That Engage Your Readers and Build Your Business
Want to write newsletters that engage your readers and help to build community? Whether you are a sm
Most viewed articles in this category:
- Adsense Is Making Me Rich
I want to talk to you about the power of Google AdSense and how you can use it to generate not hundr - How to Increase Your Business Using the Esoteric Science of Radionics
As a small business owner, there are an amazing number of difficult skills I need to master so my bu - 14 Top Lead Generation Tips
According to former Harvard Business School professor David Maister, typical marketing practices are - More Marketing Dope
Direct marketing can make you very successful, but you’ve got to understand the basics. Here a - The State Of Paid-To-Surf Programs Today
What a difference a year can make. 12 months ago, auto surf programs were at their peak. More an - Should You Open Up An Ebay Store?
Ebay has provided some amazing opportunities for many people to earn online. This widely popular au - Is Adsense A Good Idea?
For many webmasters, Google AdSense has become a great revenue generator. Since the program pays th - The "Coat Of Arms" Revisited
Recently I listened to a interview with Mark Joyner and Gary Halbert about Gary's famous "Coat of Ar - Brand Loyalty
It's a challenge getting consumers to remain loyal to a particular brand. Unlike the good old days w - The Hottest Affiliate Ebooks Out in the Market Today!
Affiliate Project X is a great affiliate marketing ebook. Totaling only 50 pages you could have your