Webmaster Blog - Science of the Web
Webmasters from all across the globe know the value of high search engine rankings, the only thing most are not very sure of is how to achieve them. Webmaster communities have come together to debate and discuss this issue which represents the difference between zero visibility and extreme search engine popularity.
This is where the famous terms SEO and SEM comes into consideration. SEO simply stands for "search engine optimization" and SEM for "search engine marketing"; a balanced and passive-aggressive implementation of both strategies can certainly sky-rocket a webmaster's advertising or affiliate income.
Besides search engine placement, webmasters gather in a certain community or discussion board to discuss several other topics such as advertising networks, on-page as well as off-page optimization, services, etc.
There are millions of web pages available on the web but only a low percentage makes it to the top of the search engines such as Google or Yahoo for a specific term, and this is often one concept which confuses new webmasters. Ranking high in a search engine in particular doesn't mean ranking for every single imaginable keyword in a niche. It simply means that due to well done on-page and off-page optimization a site or a page within the site, could rank high for a single term. Depending on the marketing strategy and link diversity method used the web source will acquire relevant backlinks which use a specific anchor text needed to climb on the SERP (search engine result pages).
Besides optimization, every webmaster also deals with time management issues, content generation difficulties and design. The later causes many controversies because some great designers create incredibly looking sites which hurt on-page optimization, for instance, a great site created in Photoshop can display amazing graphics but each image has its own size/weight and when loaded from an average dial up connection (56K) it would take several minutes to load in the user's browser, and we all know that if a site doesn't load within 3-10 seconds people tend to leave the site quickly.
Link building and link baiting strategies are important to build high quality and relevant one way links, but it is also misunderstood the effects of obtaining many backlinks in a short period of time. Some link networks offer reciprocal link trading to improve search engine placement and relevancy, the only problem is that all of the links are acquired in a matter of days or a week, all anchor texts are similar if not the same, and the linking network can easily be identified. This particular practice will only hurt a web site because to Google it would seem that the webmaster is trying to manipulate the SERP through aggressive linking methods, and so the sand box effect takes over.
The best way to avoid all of these pitfalls is to constantly read webmaster forums and high quality blogs which provide up to the minute information such as Digital Point, Webmaster World, Matt Cutts, Joe Hayes, Search Engine Watch, etc. The best SEO strategies are keeping up the ever changing technology, test, test some more and then test again.
Related Tags: seo blog, webmasters blog, search engine optimization blog
JoeHaves is a webmaster blog which provides expert information about
search engine optimization. Learn about
Adsense in Wordpress to better monetize your sites. Visit us today!
Recent articles in this category:
- Using Keywords Effectively For an SEO Campaign
Keyword research is one of the most crucial parts of an SEO campaign. If you end up choosing the wro - Search Engine Optimization Copywriting Tips
SEO copywriting is not as technical as it sounds but is different from traditional copywriting for t - 3 Tips to Make Money Using Videos
For the last five years video has been a real success in the internet. Now you can find video in alm - Is Social Media Networking Your Next Strategy For Your Online Marketing?
When you try to work on online promotion and online marketing, social media especially social media - Submitting a URL of Your Website
People who make a website usually do research on how to improve not only the quality of their websit - 5 Bad Habits of Article Marketing
There are many ways to advertise your company but having a highly ranked website is the best. Most p - Facts About SEO Services Company
SEO services companies are becoming very popular in the internet marketing world but there are some - 4 Ways Search Engine Optimization Can Be So Powerful
Whether you are an affiliate marketer, small businessman or a large organization, your first step wh - A List of 3 Options For Internet Business
The trend of making money through online business has become trendy now a day. People are shifting t - Getting the Best Affiliate Products For Your Site
Making money online was never so difficult before. There are numerous ways through which you can mak
Most viewed articles in this category:
- The Revolutionized Ebay Etailsolution Software
With the help of eBay, the auction business has received a new meaning. With the help of the many eB - Internet Millions - by Ryan Orrell - Honest Review
REVIEW: "Internet Millions", by Ryan Orrell, is a refreshing new kind of internet marketing e-bo - A Google Adsense Addiction
54% of all Google Adsense publishers admit addiction to click income. A recent online study conducte - Lead Generation for Top Residual Income
At the heart of any good residual income business is a person who knows how to generate leads. Lead - Make Money With Information Ebook Products: The Other End
I don't like thinking of myself as the kind of person that has made it rich on the internet, but in - Repeat Business Equals a Residual Income Stream
Residual income comes from other people reacting to a single action by the business owner. What bet - The NFL & United Way
There are many ways that NFL players help with the United Way. First of all, they donate a lot of th - Seo - Making Money Writing Seo Reviews
If you are a reviewer or critic you are likely to find work writing reviews of products and services - Understanding Perfume Types
Understanding the various varieties of perfume can help to cut through the difficulty in selecting a - Ecommerce Basics: Three Things To Avoid
When you decide to put your ecommerce website together there are a few mistakes that are easy to mak