The option of sending SMS, has always been helpful for those who find it extremely difficult to express their feelings verbally. This is the main reason why the culture of sending SMS is presently emerging as a hot obsession amongst young guys and girls.

The main reason behind the development of this SMS craze is that today people have almost no time to invest in their relationship with family, friends and spouses. Hence, they take the help of this SMS facility, to express what they feel for their near and dear ones. Among the young generation, comprising mostly of the college going people, this receive and send SMS facility has assumed the role of a die-hard habit. It is because, they have to be regularly in touch with their boyfriends and girl friends, hence, what could be a better way then sending a SMS, which is much cheaper and also very effective option.

Seeing this craze, now many social networking websites are giving this facility of SMS service. This ground-breaking service has has suddenly become the new found passion among the society. People from all age groups, are making the most of this unique facility. As this is emerging as a potentially rich business prospect, therefore people can anticipate a flood of these social networking websites in coming future. Hence, most of these websites are even adopting numerous innovative advertising tools . One of these promotional techniques is that some of the websites are even offering this facility for free (as a part of promotional tactics).

The main highlight of this send SMS message facility is that, people get to send their messages to their acquaintances who are living far from them at unbelievably low cost. Whatever be the distance, these SMS are received by the recipients in almost no time. People who want to make the most of this facility can certainly resort to nearest Cyber cafés, in case if they don't have a personal computer enabled with a high-speed Internet connection. While those who possess it, need not to go here and there, as they can enjoy the benefits of this fantastic facility, sitting at home only.

The main reason behind the popularity of this facility is that these days sending SMS, through the mobile phones has become a nuisance of all sorts. One of the main reason is that some times the delivery of message takes hours to reach to its actual destination. While in case when there is a special, auspicious or any festive occasion, service providers make the most of it by hiking the rate of sending a single SMS on the particular day. This all along with the increasing number of mobile phone users in any country is contributing a lot to this problem. Thus, this is the reason why people are choosing sending SMS through these social networking websites, as a more handy option.