Basic Graphic Elements of a Flyer
To create a well designed flyer printing project, there are basic elements that should be present in your print flyers. Whether you are a graphic designer newbie or an experienced one, these elements are considered the backbone of any brochure or flyer printing design.
Here are some basic graphic design elements that every trained and professional designer knows about flyer printing:
1 - Color.
The first and foremost element that you should know is color. Color is the element that gets readers attracted. Make sure that you customize your color for your flyer printing design according to the business you have. What color best describes your product? For example, if you're into surfboards, blue is often the color used to depict water.
One good advice from a graphic designer: always make your color easy to look at. If you yourself can't stare at the color for the time it takes to get your message across, then junk it. And also remember that using more colored inks to your design mean more costs. So be careful in adding too much color that it goes beyond your budget. You would be better off using colored paper for your flyer printing project.
2 - Line and Movement.
In graphic design world, line means the rows and columns that your elements create within your flyers. And this is not just any ordinary line that you can just bulldoze into your flyer printing. All your lines should direct to one seamless movement that makes it easier for your target audience to get your message. Often, the movement starts at the top of the flyer, all the way down to the bottom of the page. The conventional movement creates a ‘Z'- the eye starts at the top left, and then goes to the top right, go diagonal to the bottom left, then finally stops at the bottom right.
The way to ensure its preciseness is to squint at your flyer 8 to 10 feet away. Make sure that your eyes go from top to bottom. If you see any line that is out of place, or directs you to go back to the top, or even makes you to stop reading altogether, then you got to rearrange some elements to get it back on track.
3 - Form.
Every element represents a particular form in your flyer printing. For example, your text forms a block or a rectangle, and your graphics form shapes. Instead of lines, your elements make forms that coordinate with each other. And as all forms go, they should all follow one movement- from top to bottom.
In addition, your symbols and words should be seamlessly integrated in your flyer printing message that they don't individually compete for your target readers' attention. They should blend well together that they look like one entire form when your flyer printing is completed.
Additional Advice:
The most important element though, is simplicity. When you're not sure how to go about your flyer printing project, it is still best to stay simple. Get your message across in 10 words or symbols, max. And try to highlight one element if you can. Using too much symbols and words tend to confuse your readers. So avoid too much of everything. Since flyers are one sheet-prints, too many elements would make it less readable.
Good luck with your flyer printing project. I hope these suggestions work for you as they did with mine.
For comments, inquiries and for more information, visit:
Flyer Printing Service
Related Tags: flyer printing, online printing company
Janice Jenkins is a writer for a marketing company in Chicago, IL. Mostly into marketing research, Janice started writing articles early 2007 to impart her knowledge to individuals new to the marketing industry.
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Aerial Photogrpahy - Is gyro-stabilisation nessecary?
The airliner you were travelling on would havecertainly had a few in the inertial navigation - Product Creation: Get the Full Benefit of the Product
What is the single most powerful marketing technique you can use to grow an existing business? - Traffic Generator Program Review: InstantBuzz
Source: Free Articles from ArticlesFactory.com - What is Bum Marketing?
The simple answer to that question is article marketing. But recently, as more and more peopl - Best Eight Free Methods For Website Promotion with Tips
1. Forums - Do not spam the forum by blatantly advertising your business in posts. Instead, pu - New Free Online Advertising Service by 104inc
My last article contained some excited news. As I mentioned, 104inc recently launched an exciting - Never Let Your Marketing Become Too Unfocused
For marketing to really work it needs to have a clear focus and intent behind it. You have to have - Go Beyond the Expectations of Your Target Market
I like a surprise just as much as the next person, and the best way for a company to surprise me is - Article Marketing-ge the Go to Guy/gal With Articles: Write for Cash
In the field of article marketing research, or being a Internet marketing consultant you will likel - Online Stock Photography - a World Where Pigs Fly
I remember back in the early 90s when my brother John called me up on the phone one day and explain
Most viewed articles in this category:
- Advertising The Life Of Your Business
Having an internet business or a website is just the tip of the ice burg, you might have the best lo - 5 Easy Ways To Inspire Yourself to Write An Internet Marketing Article
The main ingredient in baking up an internet marketing article is a large dose of creativity. While - 4 Ways to Pull Readers in Using your Articles
What are the qualities of a well written article? It must build your profile as an expert. The - Using forum posting to drive traffic
Post relevant information to forums and genuinely contribute to discussions. And have your signature - The Forgotten Advertising Tip
I'm sure while you have seen many tips on advertising, many that talk about testing and tracking yo - Internet Marketing Strategy:The Advertising Co-op
The advertising co-op is an Internet marketing strategy that should bring sustained financial succes - THE 7 Step Formula For Writing POWERFUL Articles In Less Than An Hour
What I'm about to Reveal to you in this article is a easy to follow, "Step-By-Step" formul - Ten reasons why online surveys are the future of marketing
Customers are tough cookies. They're extremely media aware and increasingly cynical – it's a c - 12 Benefits of Internet Marketing for Your Business
Some of the goals that can be achieved by launching a website include the following:1. Far Cheaper a - Why your site is not making money
Many people often asked, “Why am I not getting sales, nobody is signing up, I am not making an