Business, Taking a Closer Look at On Demand Printing


by CARLA SAN GASPAR - Date: 2008-05-08 - Word Count: 525 Share This!

On demand printing is the concept of printing documents only when they are needed. It is a form of a more exacting, just in time inventory management as oppose to printing large numbers of documents and storing them on a storage facility until they are needed. Gone were the days when a customer has to wait a set number of days to have his prints. You also do not need to have to order in bulk. Today you can order in as small quantities as you like.

This type of printing is changing the traditional graphic arts process. Printers now can deliver you prints when, where, and in the quality and quantity required by the customer. But how is this possible? How can printers now suddenly produce prints at whim unlike before?

No more production of plates

In traditional offset printing, part of the production time not to mention money, is spent in producing plates in order to reproduce prints. These plates are necessary in the whole offset printing process. Without them, the image can not be reproduced onto the paper.

- Offset plates are where the water and ink are applied. After the ink is applied, it is pressed in another layer (usually a blanket), before finally being pressed on to the paper. This is how the term offset printing is coined, because the plate does not actually touch the paper.

- Today, printing companies are using a new way of printing called digital printing. It is a method using the aid of computers in the printing process.

- By employing digital printing methods, printing companies now do not have to produce plates in order for them to produce prints. A digital printer directly processes your projects without difficulty. All you need now is to upload your photo to the computer and you are ready to print.

- Also, the main reason why companies using the offset printing method only accept orders that are in bulk is because the production of plates needs large number of reproductions to be cost effective.

- This is not the case in digital printing. You can print your images directly without waiting and worrying for your project to be lined up with others.

Easier coloring process

Another factor why on demand printing is now possible is the fact that the coloring process in printing now is much easier.

You can deliver your message, announce your promotions, and tell your story through colorful prints. Control the number of prints you want or need. You can print catalogs, books and booklets as demanded by your very own clients.

You need not wait for a long period of time to gain back your capital. With this printing option, you can have books or catalogs printed once your clients ordered and paid for them. You can easily manage the costs and demands of your books or catalogs with ease.

Advancements in technology brought about by the digital age helps in making our lives easier. With on demand printing, we can now have prints readily available right on our fingertips.

More printing tips and guides about on demand printing services can be found at Digital Printing Company


Related Tags: digital, services, printing, on demand

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