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    • 1.

      Why Should Bill Be Concerned about Co-Worker Megan's Customer Service?

      by Dr. Gary S. Goodman - 2006-11-28
      Imagine two customer service agents, Bill and Megan, who sit on the far sides of a room containing about 200 of their peers.Bill struggles on every call to provide the best care possible, going out of...
    • 2.

      Speaker Negotiations: Offer a "Plain-Wrap" Version of Yourself, Too

      by Dr. Gary S. Goodman - 2006-12-02
      The other day I was approached by someone who wants a Webinar speaker, and I am an experienced one, in addition to being a conventional platform type.But he wanted to pay less than my prevailing rate ...
    • 3.

      Selling: The Art of Skating Deals

      by Dr. Gary S. Goodman - 2006-12-03
      There was saying in the car business that always made me smile.But let me tell you who taught it to me.Jim was President of the smaller leasing company that the behemoth leasing company I worked for, ...
    • 4.

      Six Significant Benefits I'm Getting From Article Marketing

      by Dr. Gary S. Goodman - 2006-12-05
      I've been corresponding with a writer with extensive experience, especially in Ezine publishing, and I want to share with you some of the thoughts I discussed with him regarding article marketing.I to...
    • 5.

      Heat-Up Your Negotiations by Using this Refrigerator Salesman's Trick

      by Dr. Gary S. Goodman - 2006-12-05
      A major benefit of being a full-time consultant is that you get a chance to learn an amazing amount from your clients. In a sense, this is a career where every day you're enjoying a continuing educati...
    • 6.

      Negotiation: Is The Seller Motivated?

      by Dr. Gary S. Goodman - 2006-12-05
      Whatever you're negotiating, it is essential to gauge the urgency with which the other party wants to or needs to make a deal.When you're buying a piece of real estate, for example, one of the key que...
    • 7.

      Wanting To Be a Great Writer is Not Very Helpful

      by Dr. Gary S. Goodman - 2006-12-06
      Many of us dream of dazzling people from the platform or through our prose, and this may be a key source of our motivation to become successful speakers and writers.But are we served well by these dre...
    • 8.

      UCLA-USC Fan Assesses The Recent Upset at the Rose Bowl

      by Dr. Gary S. Goodman - 2006-12-06
      I teach at UCLA and my Ph.D. is from USC, where I have also taught, so you can imagine how conflicted I am on game day.The UCLA-USC cross-town rivalry has led to divorces, and worse.But this odd strad...
    • 9.

      Let's Just Make It Friday

      by Dr. Gary S. Goodman - 2006-12-09
      Every seller has been afflicted by the buyer who neither says yes nor offers an objection.He is the fence-sitter, the person who seems almost biologically unable to arrive at a decision, no matter how...
    • 10.

      Writers Gotta Write!

      by Dr. Gary S. Goodman - 2006-12-15
      There's a classic number in American musical theater, "Gotta Dance!" that sums up the creative urge.If you're creative, and this doesn't pertain only to writers, singers, dancers, actors, and performe...