You can become famous. Maybe you don't want be famous but at least you can learn to make your product or service well known. Of course that will in turn help the bottom line and you might become rich ...
You'd think with all the communication going on these days that we'd be getting tired of reading more material - but it seems in this "information era" we can't get enough knowledge whether it's throu...
Networking, cocktail parties and business lunches are an important part of our everyday working life. Being at ease in these situations and behaving in the most appropriate manner doesn't always come ...
All the world's a stage and each man in his time plays many parts. (To borrow loosely from Shakespeare). How's your role-playing going?Are you busily working "on" the business and including, sales, PR...
Do you want to stand out from the crowd in your business or personal life?Does the idea of free publicity appeal to you?One way to gain recognition and exposure for your business or your personal achi...
As business owners I'm sure you recognise the power of publicity and how positive media coverage can have an impact on your business. Free media exposure has a lot more credibility than advertising. I...
Do you ever wonder "what to say" when you head off to a networking event or a client meeting? Do you think it's easier to write an email rather than pick up the phone and have a real conversation? Wel...
So you've hung up your shingle and clients aren't exactly beating a path to your door. What can you do? Well you might think standing out on the street with a megaphone will do the trick. And it may b...
When we think of public relations what generally springs to mind is publicity or gaining media coverage in the press or on television. But if we think of public relations in terms of "relationships" w...
Some websites are designed as an on-line brochure for your business, yet others really drive the customer to make their buying decision. But what is the point of having a fancy brochure if no one is ...